Taco Bell targets Millennials with off beat advertising.
Web Exclusive
As the vanguard of the Internet Age, Generation Y—the Millennial Generation—has been cast as a paradigm-busting demographic that requires businesses and marketing strategists to rethink everything. But a recent study on Millennials finds that the demographic may be more similar to (and influenced...
Industry News
A blockbuster trade was made official when football star running back Reggie Bush was traded for a $10 pizza in a new ad from Pizza Hut. The new spot heralds the return of the $10 Any pizza deal from Pizza Hut: any size, any crust, any toppings for just $10. "With taste and value that crush the...
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Industry News
Sprint and Google are launching the Google Wallet today to all Nexus S 4G customers, an app that enables consumers to transform their phones into their wallets and make purchases with a simple tap. QSR first reported on the creation of the Google Wallet in June, explaining how the service lets...
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Industry News
Al Hodges, a 30-year foodservice executive, has been appointed vice president of operations at Fazoli’s. Hodges joins the company from Dunkin’ Brands, where he was regional vice president, responsible for more than 4,000 restaurants. In his new position, Hodges will oversee all company and...
Industry News
Quick serves are usually quick to embrace trends. In the last few years there have been food-truck roll outs, low-calorie menu items, and, of course, cupcakes. Now, at least two chains are tapping into another hot trend: local art. In February, the Coffee Bean & Tea Leaf (CBTL) launched a new...
Google executives share five tips that will help every restaurant operator.
Executive Insights
Facebook may be the online hub that dominates headlines and most of consumers’ personal time, but there’s no denying that Google remains the king of the Internet and the No. 1 website in the world. So when Google speaks, people should listen—and speak Google did, to QSR about the restaurant...
Industry News
Pizza Inn is rolling out a new fast-casual concept, Pie Five Pizza Co., to appeal to an upscale, urban demographic by creating fresh, made-to-order pies in less than five minutes. Company executives are hoping that Pie Five, which debuted in Fort Worth, Texas, in June and joins Pizza Inn Express as...
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Industry News
With the better-burger category taking off in the U.S., and with its place solidified as one of the top players in the category, Smashburger announced its first deals for international units. Development agreements were signed that will take the Denver-based chain to Saudi Arabia, Bahrain, and...
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A quiche hits the spot any time of day.
Breakfast has always broken the rules.Whereas frosted cinnamon buns, bowlfuls of chocolate-flavored puffed rice, and jelly doughnuts dusted with powdered sugar are considered perfectly acceptable morning mealtime fare, anyone besides a college student who breaks out the same items for dinner on a re
QSR operators work to make higher wages effective in restaurant operation.
The minimum wage is on the mind of most quick-service operators today, especially as many states and cities pass regulations that bump the minimum wage upward.But when Moo Cluck Moo founder Brian Parker and his team first sat down to discuss employee pay, he says, the minimum wage wasn’t even
Fast food brands discover restaurant design can affect customer behavior.
A study sponsored by CKE brand Hardee’s revealed a correlation between a restaurant’s interior design and its customers’ healthy dining habits.While the study, “Music & Light,” was conducted at Cornell University’s Food and Brand lab in Ithaca, New York, in 20
QSR operators move operations systems to cloud based technology.
You would be hard pressed to find a quick-service operator who, when asked why they started their own business, answered by saying it was to become the CIO of the company.
QSR brands innovate drive through lane to build business from customer demographics.
To say that convenience is king in today’s always-connected, technology-driven world may be an understatement.
QSR brands plate fresh and natural ingredients to improve health and nutrition.
Fresh has become a mantra of the restaurant industry these days, and there’s nothing that conveys fresh better than using raw items, particularly fruits and vegetables.