The McDonald's Channel will entertain restaurant guests with custom content.
Promotions
Late last year, McDonald’s announced that it would launch in 645 California stores its own TV channel that broadcasts news, sports, and local-interest stories. The move resonated loudly across the industry, signaling that food alone might not be the future of quick-serve dining rooms. Rather,...
Operators can build a strong relationship with customers by always saying yes.
Story
Just so you know I read something other than comic books and cereal boxes, I was reading some heavy philosophy and business books the other day. That proverbial light bulb went on, I got to thinking about some service experiences I recently encountered, and a column was born. I don’t know who...
Umami Burger is known for its small burgers branded with the company's logo.
Emerging Concepts
Umami Burger has been causing a stir in Southern California since its inception in 2009 because its burgers are made from freshly ground beef, soft buns, and something extra: umami, or “the fifth taste.” In fact, just a little more than a year after the concept was launched, GQ named it Burger of...
Hispanic franchisees can help quick serves expand their business.
Outside Insights
The franchise business model is an attractive option for Hispanics and other minorities to consider owning, because it is a strong avenue to take for financial success. According to the 2007 Franchised Business Ownership survey conducted by the International Franchise Association’s (IFA)...
Video surveillance tools can help operators protect their stores and employees.
Outside Insights
We all know what a great tool video surveillance can be when it comes to loss prevention and employee safety. But network video—using IP-based cameras and monitoring software—can tell you far more about your business than who’s trying to rob the till. Viewed over time, network video surveillance...
Handmade and upscale ingredients will be popular on menus in 2012.
Special Report
Where will the quick serve industry be one year from now? That’s never been an easy question to answer, but these days it seems harder then ever. The economy continues to lurch wildly back and forth, sending stocks (and consumer confidence) up, down, and then up and down again. Tax laws, healthcare...
BrewTruc soft launch in San Francisco.
Industry News
A few weeks ago, QSR's sister publication, Rmgt, spoke with Andrew Freeman about food trends that are going to rock and define 2012. Freeman heads a high-end hospitality agency that, for its fifth year, released a preview of the hottest trends and predictions in food and restaurants. But what about...
Industry News
The Wendy’s Company today announced the grand opening of the first joint venture Wendy’s restaurant in Japan, located in Tokyo’s Omotesando area. Starting with Tokyo, Wendy’s Japan LLC plans a national rollout of restaurants in the coming years. Wendy’s Japan plans to open approximately 100 Wendy’s...
Crises like inappropriate employee behavior could hurt a brand in the long run.
Ask any quick-serve operator who’s been through a crisis. He will be able to tell you the exact date, time, and day of the week the fate of his concept came under attack.
QSR brands must adapt new technology tools to improve business potential.
Every day, entrepreneurs dream up new ways to “disrupt” so-called “legacy” businesses like quick-service restaurants.
QSR brands spend money on new food item investment programs.
Restaurant brands that are around for any length of time are likely to undergo a rebrand at some point, whether it’s a subtle store redesign or a wholesale menu shift.
Top QSR franchisee in North Carolina shares ideas for connecting with community.
Like so many who go on to make a career in foodservice, Jeff Rigsby landed a job at a quick serve when he was in high school.
QSR chains take notes from Millennial led startup companies to innovate business.
When Manny Carral started Revolucion Coffee + Juice in San Antonio four years ago, he thought he was going into unfamiliar territory. The California transplant had no background in food or beverage service and had recently moved to Texas.