Industry News
Last week when Matthew Corrin wrote an open letter to newly minted McDonalds CEO Steve Easterbrook, he wasn’t looking for a media blitz. Rather Corrin, who is the founder and CEO of Toronto­–based Freshii, says he genuinely wanted—and still wants—the fast-food giant to consider his proposal. In the...
Quick service owners and franchisees need to negotiate who owns historical data.
Outside Insights
Are you shopping for new restaurant performance management solutions? Whatever your reasons or your needs are, before you start shopping, you will want to give some thought to who owns your historical data. It may not be you—and that can significantly impact your business. These days, good...
New York City based quick service concept offers Maine lobster influence in fast casual setting.
Emerging Concepts
A craving for Maine lobster rolls used to mean choosing between a high-end fine-dining restaurant and a roadside shack. But thanks to Luke Holden, a fast-casual option is now available in several East Coast markets. Holden has opened outlets of his lobster roll concept, Luke’s Lobster, in New York...
Quick service operators leverage brand advertising terms to improve visibility.
Denise Lee Yohn: QSR's Marketing Guru
Q: What’s the difference between advertising and branding? A: I fielded this question during a recent podcast interview for small-business owners. It was surprising to me because advertising is very different from branding, and I’ve always thought everyone understood that. But I realize that people...
Industry News
Sushi might be a popular fast-casual or carryout option, but it’s hardly conducive with on-the-go grubbing. Between chopsticks, soy sauce, and easily jostled fillings, the dish has always had certain limitations with portability. Enter the sushi burrito. Two fast-casual concepts—Sushirrito in the...
Culinary Institute of America president Tim Ryan has helped school teach students to influence fast casual industry.
Menu Innovations
Some might say New York City, with its renowned restaurateurs and trend-setting eateries, is the culinary epicenter of the U.S., if not the world. And they might be right. But they’d only partly be right. While the Big Apple has indeed been a mecca for global food trends and talented chefs for...
Industry News
Barbecue brisket and pulled pork may be unlikely candidates for healthy, on-the-go fare, but Southern Concepts Restaurant Group plans to change that with its upcoming fast-casual concept, Southern Hospitality. Borrowing inspiration from both its full-service counterpart Southern Hospitality...
Quick service brands use online ordering programs to speed up customer experience.
Outside Insights
Forty years since the first McDonald’s drive thru was created near a military base in Arizona in 1975, drive-thru and fast-food restaurants have come to dominate the American restaurant industry. With 75 percent of restaurant industry transactions consumed off-premise, drive thru is a perfect fit...
Fast food brands discover restaurant design can affect customer behavior.
A study sponsored by CKE brand Hardee’s revealed a correlation between a restaurant’s interior design and its customers’ healthy dining habits.While the study, “Music & Light,” was conducted at Cornell University’s Food and Brand lab in Ithaca, New York, in 20
Quick service companies like Tim Hortons and Cold Stone cobrand their business.
Menu innovation remains one of the best ways a brand can stay fresh in consumers’ minds, and quick serves are taking product development to another level by partnering with other food brands to create new menu items.These partnerships have created some of the most successful product launches i
QSR brands change price strategy to account for higher costs in restaurant industry.
Quickly rising labor costs are a major concern for quick-service operators these days as initiatives to accelerate minimum wage increases dominate the news.
QSR brands spend money on new food item investment programs.
Restaurant brands that are around for any length of time are likely to undergo a rebrand at some point, whether it’s a subtle store redesign or a wholesale menu shift.
QSR operators move operations systems to cloud based technology.
You would be hard pressed to find a quick-service operator who, when asked why they started their own business, answered by saying it was to become the CIO of the company.
QSR brands plate fresh and natural ingredients to improve health and nutrition.
Fresh has become a mantra of the restaurant industry these days, and there’s nothing that conveys fresh better than using raw items, particularly fruits and vegetables.