Industry News
When McDonald’s declined to accept Burger King’s offer to team up to produce a special hamburger to celebrate Peace Day—the McWhopper, as Burger King proposed it—others rushed in. And on Monday, five brands will honor the day for peace with a collaboration burger at a pop-up restaurant in Atlanta....
Industry News
Krispy Kreme has celebrated “Talk Like a Pirate” Day (September 19) since 2012. The North Carolina–based chain is once again bringing back its special promotion in which customers receive free doughnuts for donning pirate regalia; guests who speak like a pirate get one free doughnut and those who...
Industry News
Tim Hortons might be best known for its coffee and breakfast fare, but it is challenging that perception with a new lineup of lunch sandwiches. For years the Canadian brand has been tinkering away at its breakfast program with inventive LTOs (Nutella-infused pastries, Apple Fritter Timbits) and a...
Business ideas from fast casual and QSR brands standing out from crowd.
Today’s limited-service restaurant industry is more competitive than ever. Every year brings forth a new crop of upstart fast casuals looking to steal market share from the hundreds of companies that came before them, while consumers continue to demand higher-quality products and experiences. To...
QSR pizza brands improve business to better compete with major fast food chains.
New York–style, Neapolitan, New Haven, red, white, deep-dish, pan, flatbread. Any way you slice it, Americans love their pizza—to the tune of nearly $37 billion in annual sales, according to Technomic. But the industry that once thrived on phone delivery is evolving thanks to emerging fast casuals...
QSR Mexican leader Taco Bell opens Millennial friendly new restaurants in urban markets.
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This isn’t your father’s Taco Bell. Maybe not even your older brother’s. No drive thru. No parking lot. Heck, not even a hidden kitchen. And yes, beer and wine are served along with the burritos. This is the Taco Bell Cantina. Taco Bell’s ultra-savvy, Millennial-snaring strategy finally comes to...
QSR dessert ice cream franchise partners with franchisee with blue collar work experience.
New Jersey native-turned-Floridian David Olmo was one of the first to call Sloan’s Ice Cream when the brand began franchising in 2012. On the surface, Olmo’s construction background and blue-collar, hands-dirty approach might seem the antithesis of the Sloan’s look and feel; drawing on its West...
Industry News
Jersey Mike’s is homing in on the neighborhood—technically, all of the neighborhoods—that it serves. The New Jersey–based sub shop has teamed up Local ID to boost its local-store marketing (LSM) efforts. Other quick serves like Pinkberry, Rubio’s Coastal Mexican Grill, and Pizza Studio have also...
Fast food brands discover restaurant design can affect customer behavior.
A study sponsored by CKE brand Hardee’s revealed a correlation between a restaurant’s interior design and its customers’ healthy dining habits.While the study, “Music & Light,” was conducted at Cornell University’s Food and Brand lab in Ithaca, New York, in 20
QSR donut concept franchise owner uses leadership skills gained on Mt Everest.
Jeff Gottfurcht summited Mount Everest on May 14, 2011, at 6:10 A.M.
Crises like inappropriate employee behavior could hurt a brand in the long run.
Ask any quick-serve operator who’s been through a crisis. He will be able to tell you the exact date, time, and day of the week the fate of his concept came under attack.
Quick service concepts have long thrived on fried chicken dishes.
Fried chicken may have roots reaching deep within the culture of the American South, but the dish’s versatility has made it an integral part of the entire nation’s restaurant landscape over the years.Traditional, homestyle fried chicken—bone-in pieces that are marinated, battered,
Presidential candidate Donald Trump gives restaurant businesses new marketing lessons.
Q: Is it true there really is no such thing as bad publicity?A:To answer this question, let’s look no further than Donald Trump, the ultimate publicity machine.
QSR operators move operations systems to cloud based technology.
You would be hard pressed to find a quick-service operator who, when asked why they started their own business, answered by saying it was to become the CIO of the company.