Quick service restaurant concepts position brands to grow in 2015.
Denise Lee Yohn: QSR's Marketing Guru
Technomic is forecasting a nominal 3 percent growth rate for limited-service restaurants in 2015, so it doesn’t seem as if there will be any big changes in fast food in the coming year. Any positive effect produced by lower gas prices is likely to be canceled out by drought-induced higher food...
With young demographics demanding premium fast food options, Starbucks adds new concept.
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Coffee isn’t just a convenient caffeine jolt for Americans anymore. A recent Harris Interactive survey found that consumers are willing to travel for a good cup of Joe; 60 percent of respondents said the primary coffee shop they visit is not necessarily the closest one. Sixty-six percent of...
Quick service restaurant trends to change industry in 2015 include Asian cuisine flavors.
Special Report
Every time a new year gets under way, there’s a combination of promise and anxiety, a very real hope that better days are ahead mixed with uneasiness about what issues or problems may be lying in wait. That’s why predictions seem to be as much a part of a New Year’s celebration as champagne and the...
Though McDonalds has long ruled fast food, Chipotle is now the chief industry influence.
Fast Casual
McDonald’s has long served as a de facto leader of the limited-service restaurant space. Far and away the largest quick-service company in the U.S. by system-wide sales, the Golden Arches has for generations been the model for fast-food stability and achievement, the benchmark against which all...
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1. 8 Fast Food Trends for ’14 There is always excitement at the beginning of a new year, with renewed hopes of health, wealth, and happiness. It’s no different in the limited-service industry, where a year ago, brands were studying up on potential trends to ensure a prosperous 2014. These eight...
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Quick service brands innovate soda beverage menus to differentiate product mix.
Menu Innovations
Soda sales aren’t exactly bubbling at restaurants these days. In fact, they’ve been declining for years. Despite that, there’s fizz remaining in carbonated beverages as operators look toward craft sodas, new technology, homemade beverages, and creative concoctions to put effervescence into their...
Quick service restaurant icon KFC is improving menu options while focusing on consistency.
Web Exclusive
Images of the late Col. Harlan Sanders are everywhere as you walk through the Louisville, Kentucky, headquarters of KFC and its parent, Yum! Brands. Not only are there plenty of photos and videos of the company founder and creator of the world’s most popular fried chicken recipe, but there are also...
Quick service restaurant brands hire and train employees to offer great customer service.
Consumer Trends
It’s mid-September and Thom Crosby is on the road again. Every six months, Crosby, the CEO of Pal’s Sudden Service, a 26-unit chain with stores across Tennessee and Virginia, joins Pal’s founder Fred Barger for a road trip. The pair visit all 26 stores, leading quality and system audits at each...
QSR brands find equity finance partners to fund future growth.
Quick-service operators looking for external financial support often find an attractive option in private equity firms.
Top QSR chains add new workers with jobs to prep for holiday business rush.
Those in the world of customer service know all too well the stress that the holiday season brings: long lines of customers, clogged parking lots, and sometimes hangry (hungry and angry) shoppers.To accommodate the huge jump in traffic, businesses across America start hiring and training large level
QSR pizza brands improve business to better compete with major fast food chains.
New York–style, Neapolitan, New Haven, red, white, deep-dish, pan, flatbread. Any way you slice it, Americans love their pizza—to the tune of nearly $37 billion in annual sales, according to Technomic.
QSR operators move operations systems to cloud based technology.
You would be hard pressed to find a quick-service operator who, when asked why they started their own business, answered by saying it was to become the CIO of the company.
QSR brands roll out new healthy menu items like nutritious salads.
It’s a rite of passage: In August, well before the actual fall season begins, limited-service brands—especially those among the coffee, doughnut, and bakery-café categories—trip over each other to be the first to market with all fashions of fall-themed goods, from apple-pie this to
Waffle menu development gives QSR operators new ingredient ideas for attracting customers.
A few years back, the Trouble Coffee and Coconut Club in San Francisco’s Outer Sunset neighborhood began selling slices of cinnamon toast for $4.