Outside Insights
Social media restaurant communities are littered with conversations revolving around one of the most costly and frustrating elements of the business: employee turnover. Every LinkedIn group, Google+ community, and Facebook page dedicated to the industry sees its share of questions and answers as to...
Fast food giant Burger King stirred up controversy with purchase of Canada brand Tim Hortons.
Web Exclusive
In a move that shook the fast-food industry earlier this week, Burger King announced its official merger with Canadian coffee-and-doughnuts concept Tim Hortons. The new company, to be headquartered in Canada, will be the third-largest quick-service company in the world, with more than 18,000...
Quick service restaurant brands snap cool photos of food options to promote to customers.
They say a picture paints a thousand words. But it can also tempt the appetites of millions of hungry customers, which is why quick-serve restaurants spend a great deal of time, money, and effort to ensure their menuboards and promotional materials have images that resonate with their customers....
Outside Insights
First, Taco Bell turned the burrito on its side with the launch of a new breakfast menu, and now, traditional morning daypart chains Dunkin’ Donuts and Starbucks are looking to extend their bite to the much-larger lunch slice. Although Dunkin’ has been after the coffee-drinking market that makes up...
Quick service restaurant franchisees help franchisor by building new computer software.
Denise Lee Yohn: QSR's Marketing Guru
Every franchisee has the opportunity to bring specialized business savvy to its quick-service units, but it’s rare that a single operator affects the entire system. That’s exactly what Pennsylvania-based Colleen and Bret Wagner did when they introduced their proprietary software system to the...
Food & Beverage
Bread may be the staff of life, but it’s really pretty basic: flour, water, yeast, and salt, or some sort of substitute for the latter two. However, the way these items are combined, as well as other ingredients that are added, can make a huge difference in taste and texture, as quick-service...
Fast food sandwich brand offers indulgent grilled cheese menu options.
Emerging Concepts
The humble grilled cheese sandwich takes center stage at a California-based fast-casual restaurant known as The Melt. And the gooey sandwiches go on tour, too, in four converted school buses that grilled-cheese aficionados can book for weddings, parties, and concerts, or follow to festivals and...
Quick service restaurant executive Renae Scott talks enhancing franchise performance.
Start to Finish: What Inspires Execs
I’ve worked in restaurants my whole life, and my first restaurant job was as a waitress at an old-fashioned ice cream parlor when I was 16. After that, I worked in various restaurants, even at the Hyatt Maui, before I got into marketing and advertising. I stayed in it mostly because I think it’s...
A quiche hits the spot any time of day.
Breakfast has always broken the rules.Whereas frosted cinnamon buns, bowlfuls of chocolate-flavored puffed rice, and jelly doughnuts dusted with powdered sugar are considered perfectly acceptable morning mealtime fare, anyone besides a college student who breaks out the same items for dinner on a re
QSR brands change price strategy to account for higher costs in restaurant industry.
Quickly rising labor costs are a major concern for quick-service operators these days as initiatives to accelerate minimum wage increases dominate the news.
Quick service restaurants discount to attract new, price conscious customers.
Q: Other restaurants seem to be moving away from 99-cent-and-under value menus. So what is the right discounting strategy? A: True, McDonald's has replaced its Value Menu with the Dollar Menu & More, and Wendy's 99 Cent Menu has been reconceived as the Right Price Right Size menu.
QSR pizza brands improve business to better compete with major fast food chains.
New York–style, Neapolitan, New Haven, red, white, deep-dish, pan, flatbread. Any way you slice it, Americans love their pizza—to the tune of nearly $37 billion in annual sales, according to Technomic.
QSR brands plate fresh and natural ingredients to improve health and nutrition.
Fresh has become a mantra of the restaurant industry these days, and there’s nothing that conveys fresh better than using raw items, particularly fruits and vegetables.
QSR brands spend money on new food item investment programs.
Restaurant brands that are around for any length of time are likely to undergo a rebrand at some point, whether it’s a subtle store redesign or a wholesale menu shift.