Industry News
Under new ownership for just two years, Lenny’s Subs is getting a facelift both in terms of appearance and menu. In its home base of Memphis, Tennessee, one company-owned store has already been overhauled. The new color palette features cool grays, reds, and blues rather than muted beiges and taupe...
Industry News
With a background in entrepreneurship, technology, and brand design, Tim Young and Scott Drummond set out to bring together the best elements of the quick service and fast casual segments into one concept that symbolizes the essence of the healthy and sustainable zeitgeist. The new project, dubbed...
QSR better burger leader Culvers thrives on customer service and family environment.
Sitting along the winding Wisconsin River in southern Wisconsin, the town of Sauk City was originally the site of an ambitious Indian village, one that an 18th century visitor called “the largest and best built Indian town [he] ever saw.” “It contains about 90 houses, each large enough for several...
QSR brands partner with equity firms to finance restaurant unit growth.
Equity relationships are intended to be mutually beneficial, with the brands and their private equity (PE) partners both contributing—and both reaping the rewards. But brands may not know what to expect from the partnership as it matures. Each relationship is different, but experts say productive...
Industry News
Ask anyone walking down the street to recite the Papa John’s slogan, and chances are he will answer without skipping a beat, “Better ingredients. Better pizza. Papa John’s.” Ask him to explain the “how” behind those words and the answer will be less eager. Papa John himself—founder and CEO John...
Big QSR brands invest in research and development labs to create new products.
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Some savvy limited-service chains are suddenly taking very literally the long-held notion that fast food is a science. Both Wendy’s and Dairy Queen have recently opened new research labs aimed at better serving and better understanding their customers. The new Wendy’s lab, which the company calls...
QSR brands can build business and improve restaurant experience with these tips.
Denise Lee Yohn: QSR's Marketing Guru
Q: In a recent column you contrasted customer service and customer experience. I understand the difference now, but how should I work on my customer experience? A: So glad you asked! Customer experience is the new battlefield where the war for customers’ dollars and devotion is fought. And yet so...
California QSR franchisee invests in employees for strong job growth and promotion.
When Farouk Diab immigrated to the U.S. from Israel in 1975, he secured his first job at a Wienerschnitzel Premium Hot Dogs in San Jose, California. Diab started as a janitor, but with a strong work ethic, he quickly climbed the company ladder to a managerial role. Recognizing Diab's dedication,...
Quick service restaurants discount to attract new, price conscious customers.
Q: Other restaurants seem to be moving away from 99-cent-and-under value menus. So what is the right discounting strategy? A: True, McDonald's has replaced its Value Menu with the Dollar Menu & More, and Wendy's 99 Cent Menu has been reconceived as the Right Price Right Size menu.
QSR brands innovate drive through lane to build business from customer demographics.
To say that convenience is king in today’s always-connected, technology-driven world may be an understatement.
When vomit, diarrhea, or other bodily excretions mar the environment in a quick-service restaurant, a rapid, well-planned response is imperative. It’s essential to clean and disinfect the contaminated area promptly to prevent the spread of illness and protect the health of guests and empl
QSR donut concept franchise owner uses leadership skills gained on Mt Everest.
Jeff Gottfurcht summited Mount Everest on May 14, 2011, at 6:10 A.M.
QSR brands spend money on new food item investment programs.
Restaurant brands that are around for any length of time are likely to undergo a rebrand at some point, whether it’s a subtle store redesign or a wholesale menu shift.
QSR brands compete for best speed and accuracy in drive through restaurant operation.
As dayparts blur and customers increase their demand for more convenient and higher-quality food, the drive thru represents both a great opportunity and a potential pitfall for many restaurant operators.Mobile payment and ordering have started to creep into the drive thru, with brands like Starbucks