Top QSR chains leverage big data numbers for restaurant business success.
Restaurant Software
In April, Josh Patchus began his new job at Cava Grill, the upstart Washington, D.C.–based fast casual. In a world of cooks and cashiers, marketers and managers, Patchus acknowledges that his title—chief data scientist—is an odd one, seemingly out of place at the emerging 14-unit Mediterranean...
Denise Lee Yohn: QSR's Marketing Guru
My annual tradition of regaling you with the biggest brand stories of the year in fast food continues. The news items from 2015 run quite the gamut, from an eye-popping IPO to a highly anticipated leadership change to some misguided advertising choices and more. Shake Shack went public and...
Outside Insights
When a quick-service restaurant is successful, the next step is usually to open up franchising opportunities to aspiring entrepreneurs and business owners—a critical part in the growth of the business. When you go to well-known quick serve, more than likely you are eating at an establishment that...
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Industry News
In recent years restaurant operators have adapted their social media strategy as the benefits of platforms like Twitter and Facebook become more apparent. While some brands may have initially balked at social media as a viable way to engage consumers, many chains now dedicate considerable resources...
Top fast casual chains offer lessons to startup premium restaurant brands like Num Pang.
Special Report
I don’t make it to the movies much anymore. Like a lot of people, my wife and I find the price hard to justify; $25 for a night of entertainment where our only dining decision is which flavored spice to rain over burnt popcorn is far too steep in the age of Netflix, Hulu, and Redbox. But I’ve got a...
QSR chains explore new real estate site selection strategies to maximize business exposure.
Design
In recent years, many limited-service brands have re-evaluated their ideas regarding new restaurant locations. Dropping cookie-cutter, one-size-fits-all buildings into any available space is no longer a sustainable expansion strategy in today’s economy. Arby’s is one brand that has reconsidered its...
Local QSR food trucks open new real estate in shopping mall courts.
Web Exclusive
Online retailers continue to swipe business—holiday and otherwise—from brick-and-mortar retailers, including shopping malls. Given consumers’ evolving attitudes toward shopping, signing a 10-year lease in a food court might sound like dicey move for an emerging quick serve. But for Nick Crosson, it...
Industry News
Two is better than one. At least that is the thinking behind a new franchise partnership. Red Mango and Nestlé Toll House Café by Chip have teamed up to incentivize new and existing franchisees to operate cobranded stores. Ziad Dalal, cofounder of Nestlé Toll House Café by Chip and CEO of Crest...
Crises like inappropriate employee behavior could hurt a brand in the long run.
Ask any quick-serve operator who’s been through a crisis. He will be able to tell you the exact date, time, and day of the week the fate of his concept came under attack.
QSR brands must adapt new technology tools to improve business potential.
Every day, entrepreneurs dream up new ways to “disrupt” so-called “legacy” businesses like quick-service restaurants.
QSR brands spend money on new food item investment programs.
Restaurant brands that are around for any length of time are likely to undergo a rebrand at some point, whether it’s a subtle store redesign or a wholesale menu shift.
Top QSR franchisee in North Carolina shares ideas for connecting with community.
Like so many who go on to make a career in foodservice, Jeff Rigsby landed a job at a quick serve when he was in high school.
QSR chains take notes from Millennial led startup companies to innovate business.
When Manny Carral started Revolucion Coffee + Juice in San Antonio four years ago, he thought he was going into unfamiliar territory. The California transplant had no background in food or beverage service and had recently moved to Texas.