Industry News | May 2, 2011

24 and Counting for Jamba


With the goal of bringing a healthy, active lifestyle brand to fans in his local community, David Katz, principal of Five Star Equity Partners, celebrated the opening of his first Jamba Juice store in Orange, Connecticut, helping launch Jamba into the company’s 24th state and newest franchise outlet.

“I am excited to bring Jamba Juice, a renowned and popular specialty beverage and food destination, officially to fans here in Orange,” Katz, owner/operator of Jamba Juice in Orange, Connecticut, says. “We started the blenders whirling officially today and now local fans and visitors are able to enjoy one of our more than 30 made-to-order whole fruit smoothies, including Jamba’s latest innovation in their smoothie portfolio—Fruit and Vegetable smoothies that provide one serving of veggies and two servings of fruit in every 16 oz serving. We also serve fresh-squeezed orange and carrot juices, wheatgrass, and, of course, Jamba’s highly regarded slow-cooked oatmeal made with organic steel cut oats.”

Jamba Juice has been inspiring and simplifying healthy living since it opened its first California store in 1990. Jamba offers a portfolio of on-the-go, better-for-you menu offerings that are made from quality ingredients, taste great, and contain 0g trans fat, no high fructose corn syrup, no artificial flavors, and no artificial preservatives.

Jamba will be located conveniently adjacent to the Bruegger’s Bakery at 263 Boston Post Road. The store will be open daily from 8:00 a.m. to 9:00 p.m. to enable fans coming or going a convenient option to pick up a nutritious and delicious menu offering. During hours of operation, parents will be able to enjoy their favorite Bruegger’s coffee offering, while the kids enjoy their favorite Jamba Juice smoothie.

This is the first Jamba Juice store for Katz, who is one of the youngest franchise operators in Jamba’s system and the franchise operator of the adjacent Bruegger’s Bakery. Katz was the winner of the 2011 Orange Economic Development Corporation’s Business Person of the Year and is a graduate of the Center for Culinary Arts (Cromwell, Connecticut). He honed his chef skills in several high-end restaurant kitchens in New Haven, Connecticut. For Katz, the investment in Jamba Juice represents an opportunity to bring a nationally recognized health and wellness brand to his local community, friends, and family and further the mission to inspire and simplify healthy living.

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