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    Auntie Anne’s Rolls Out Oktoberfest Deal with Beer Steins

  • Industry News September 18, 2018

    This fall, Auntie Anne’s invites fans to upgrade their fall festivities with an Oktoberfest classic—pretzels to pair with their favorite beer. In the spirit of the German festival, the world’s largest hand-rolled soft pretzel franchise is offering a limited-time, online exclusive ‘Prost Package’ catering bundle, complete with a variety of your favorite Auntie Anne’s pretzels and dips.

    “There’s truly no better pairing than pretzels and beer,” says Danika Brown, Auntie Anne’s Director of Growth Initiatives. “We’re excited to help our fans create the ultimate Oktoberfest experience for their friends, family and coworkers by offering the perfect party spread. All you have to do is add your favorite beer to your Auntie Anne’s pretzels and cheers!”

    Party planning is made simple with this online-only ‘Prost Package,’ which includes one bucket of Mini Pretzel Dogs, one bucket of Cinnamon Sugar Pretzel Nuggets, twenty-four Original Pretzels and twelve assorted dips. Serving 25-plus people, this catering deal offers classic Auntie Anne’s pretzels and dips at a value. The ‘Prost Package’ will be available between September 17 and October 7, 2018.

    As an added celebration, Auntie Anne’s fans in Boston, Chicago, New York City, San Francisco and Seattle will receive four custom Auntie Anne’s beer steins with every ‘Prost Package’ order while supplies last. What’s more, fans who place an online catering order of $100 or more get $25 off when using the promo code PROST25 at checkout.

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.