DTT Surveillance and Auntie Anne’s Pretzels established a partnership nearly three years ago, and today, the relationship continues to expand. As the preferred surveillance vendor for Auntie Anne’s, DTT is quickly rolling out systems in franchise locations all across the country.

“The continuing adoption of DTT throughout the entire franchise community has demonstrated the true value of surveillance and loss prevention services for this excellent QSR brand,” says Thomas Moran, executive vice president with DTT.  “We have worked hard to achieve recognition as the premier surveillance vendor with all the franchisees at Auntie Anne’s.” 

Since installing the system, Auntie Anne’s owner/operator, Karen Gower, has experienced a significant improvement in her operation. 

“As a restaurant operator, I highly recommended DTT, and most importantly the SmartAudit tool,” Gower says. “It is like your own in-house mystery shopper! There is no better way to see what your staff is doing in the backroom or at the store front, how they are preparing food, and handling customers. Mystery shoppers will not catch things they can’t see, SmartAudit will.” 

DTT’s SmartAudittool provides restaurant owners and operators with high quality LP and operational analytics that enable them to better manage their businesses. 

Denise Lee Yohn: QSR's Marketing Guru, Emerging Concepts, News, Operations, Restaurant Operations, Auntie Anne's