Baristas Coffee Company announced that its first location in Missoula Montana located at 5601 E. Harrier Dr. opened for business at 5:00am on Monday March, 5, 2012.


The location, formerly known as Ooh La Latte which operated the only two costume-themed stands in Missoula, is in the parking lot of Montana Harley Davidson.

Baristas has acquired both locations from Ooh La Latte and will be moving its other location and opening it as a Baristas later this month. Both locations are undergoing rebranding and updating so as to comply with Baristas visual and other standards.

"The opportunity to acquire these established locations and to partner with Montana Harley Davidson fits squarely within our goals of expanding our brand and business concept across the country,” states Barry Henthorn CEO.

We welcome Ooh La Latte and are pleased that they have become part of Baristas. The progress they have made while operating these locations over the past two years has aided tremendously in our ability to create profitable locations in this region."

"We are thrilled to be able to participate in the growth and overall success of Baristas,” comments Tim Wilson Ooh La Latte's Managing Member.

We believe completely in the business model having witnessed its success and have been extremely impressed with the management and direction of the business."

Larry Guerrero Controller of Montana Harley Davidson adds, "Having the Baristas national brand will only enhance the synergy that we have had in the past. We are looking forward to cross promotions with Seattle's world famous costume coffee and consider them an enhancement for our rally's and a consistent draw into the parking lot throughout the year.”

Headquartered in the Seattle, Washington area, Baristas Coffee Company, Inc. was formed to create a national brand of drive-thru espresso stands. Baristas can currently be found in six greater Seattle area locations as well as in Texas, Florida, and Montana. 

Back of House, Denise Lee Yohn: QSR's Marketing Guru, Growth, News, Baristas