Industry News | April 27, 2016

Blaze Opens First Edmonton, Alberta, Location

image used with permission.

Blaze Fast Fire’d Pizza will open its first Edmonton, Alberta, location, on Thursday, April 28. To celebrate the grand opening, the restaurant will offer free build-your-own artisanal pizzas on Friday, April 29th from 11 a.m. to 10 p.m. to anyone who follows Blaze Pizza on Instagram, Twitter, or Facebook. The highly anticipated restaurant, which features a 2,300 square foot interior with seating for 50, and an additional 32 seats on an outdoor patio is located at Manning Town Centre (15709 37th St NW). Blaze debuted in Canada in October 2015 with the opening of its Toronto location near Dundas Square (10 Dundas St. East). In February, a second location opened in Calgary (2618 32nd St. NE), near Sunridge Mall.

In the future, new Edmonton restaurant will also feature a selection of wine and craft beer.

“Our mission at Blaze is really simple: We’re taking pizza back to its roots,” says Jim Mizes, president & COO of Blaze Pizza. “By making dough in-house, carefully sourcing ingredients, and cooking by fire, we’re giving guests a great way to enjoy artisanal pizza without the wait.  It’s changing the way people think about and eat pizza.” 

Blaze’s obsessive attention to detail extends well beyond the food, with a carefully considered, modern approach to restaurant design. Driven by its commitment to “Intelligent Choices for Our Pizzas, People & Planet,” the restaurant is constructed with recycled and sustainable materials, uses eco-friendly packaging, and features energy-efficient LED lighting.  Additionally, many of the restaurant’s unconventional design elements were inspired by the company’s celebration of individual expression.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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