Industry News | February 6, 2017

Blimpie Unveils 2 New Italian Flatbread Sandwiches

Blimpie is adding some Italian culinary history to its menu with two new piadina Italian flatbread sandwiches, an authentic Italian street food that dates back to ancient Roman times. The Meatball & Sausage Piadina and the Chicken Cheddar Bacon Ranch Piadina will be available beginning February 6, for a limited time.

The Meatball & Sausage Piadina showcases the traditional Italian flavors of meatballs, spicy sausage, roasted red peppers, provolone and Parmesan cheese and marinara sauce, while the Chicken Cheddar Bacon Ranch Piadina is a twist on an existing sub. All of the delicious subs at Blimpie can be made with piadina bread for a limited time.

"Known for their buttery, flakey crust and transportability, piadinas are a delicious Italian flatbread sandwich that our guests are going to love," says Steve Evans, Blimpie's vice president of marketing. "Blimpie is always looking at trends across the industry and we have seen an increase in cultural cuisines making their way to menus. By bringing the Meatball & Sausage Piadina and the Chicken Cheddar Bacon Ranch Piadina to Blimpie, we can offer our guests the tastes of authentic Italian street food they can't get anywhere else."

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.