Industry News | May 5, 2016

Bobby Moynihan Hams Up Pizza Hut Stuffed Crust Ad

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Pizza Hut, recognized as the pizza restaurant company that serves and delivers more pizzas than any other pizza company in the world, is back with a fan-favorite mash-up. The company behind incredible flavor innovations like the Original Stuffed Crust, Stuffed Garlic Knots Pizza, and Cheesy Bites Pizza, now brings together two of America’s favorite foods in one pizza: The Bacon Stuffed Crust Pizza.

The Bacon Stuffed Crust Pizza features a stuffed crust filled with a delicious blend of three cheeses—Mozzarella, White Cheddar, and Provolone—and pieces of real Applewood-smoked bacon. This flavorful twist on the original Pizza Hut Stuffed Crust Pizza will be available as a large one-topping pizza for $12.99.

“As the creator of the original Stuffed Crust Pizza, Pizza Hut has passion for pushing taste buds and bringing the most creative concepts to the pizza category,” says Jared Drinkwater, vice president of marketing, Pizza Hut. “With the Bacon Stuffed Crust Pizza, we’re continuing to bring our customers what they want: A flavor-packed pizza that combines two foods America loves—pizza and bacon—into one epic pizza.”

To support the Bacon Stuffed Crust Pizza, Pizza Hut is introducing a new integrated creative campaign featuring Bobby Moynihan, who will star in a new TV spot for the brand, as well as in digital content to be featured on Pizza Hut social media channels. The new creative will begin running on May 6.

“Pizza with bacon stuffed in the crust is truly one of man’s greatest creations,” Moynihan says. “On a scale of 1 to 10 stars, I’d give it 363 million stars.”

The Bacon Stuffed Crust Pizza can be topped with any of the following fresh Pizza Hut ingredients: Mediterranean black olives, Peruvian cherry peppers, fresh mushrooms, fresh spinach, fresh red onions, fresh green bell peppers, sliced banana peppers, sweet pineapple, sliced jalapeño peppers, and diced Roma tomatoes, as well as pepperoni, Italian sausage, premium salami, classic meatballs, slow-roasted ham, hardwood smoked bacon, grilled chicken, beef, and seasoned pork. Customers can choose from six sauces to customize their Bacon Stuffed Crust Pizza, including Classic Marinara, Premium Crushed Tomato, Creamy Garlic Parmesan, Honey Sriracha, Barbeque, and Buffalo. Pizza lovers can also add sauce drizzles to their pizza, including Balsamic, Honey Sriracha, Barbeque, and Buffalo.

As the first national pizza restaurant company to remove artificial flavors and colors from its core pizzas, Pizza Hut is known around the world for its long heritage of breakthrough innovation in food and beyond, including the original Pan Pizza, Stuffed Crust, Cheesy Bites, Crazy Cheesy Crust, and more. The pizza restaurant company also has the world’s busiest website in the pizza category at www.pizzahut.com. Nearly 50 percent of the pizza restaurant company’s orders come through digital channels, including more than 25 percent via mobile device.

The Bacon Stuffed Crust Pizza is available for a limited time for dine-in, carryout, or delivery at participating Pizza Hut locations around the country.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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