With the effects of Coronavirus (COVID-19) still top-of-mind, creating new routines and traditions can be restorative. And Bruster’s Real Ice Cream is committed to doing its part to help bring joy to customers by maintaining compliance with health and safety regulations while also producing homemade ice cream and custom treats with care.

Created the old-fashioned way – slow kettle processing designed specifically to create the Bruster’s flavor – the company is introducing two limited time offers in May: Caramel Chocolate Pretzel ice cream and the seasonal Strawberry Shortcake Sundae

Caramel Chocolate Pretzel ice cream is new to the brand and comprised of a vanilla ice cream base mixed with caramel swirls and chocolate covered pretzel pieces. It’s available in fresh packed to-go pints, quarts or half-gallons or in a fresh made waffle cone or waffle bowl.

Also reappearing this month is one of Bruster’s beloved warm-weather classics: The Strawberry Shortcake Sundae. This dessert is anything but “short” of flavor featuring buttery yellow cake topped with vanilla ice cream, strawberries, whipped cream and a cherry.

Cakes and pies are always on the menu at Bruster’s, but this month is especially relevant with families celebrating Mother’s Day and life milestones like graduations. Whether it is a ready-to-go option from a local Bruster’s or a custom ordered cake in mom’s favorite flavor, Bruster’s is ready to help families treat their loved ones and families at home.

“This has been a challenging time for many,” says Bruster’s CEO Jim Sahene. “But we’re committed to the health, safety and wellbeing of our franchise partners, employees and customers as our top priority. We hope that by following regulations, and staying open, we can bring even the smallest joy to families and friends through our premium ice cream and handmade cakes and pies.”

Bruster’s locations are designed for take-out and customizing ways for customers to order safely including call ahead, drive-thru or even home delivery options where available. All patios and seating areas will remain closed, too, to comply with local government guidance until restrictions are lifted.

Menu Innovations, News, Bruster's