Industry News | September 30, 2011

BUBBA burger Grill Targets Jacksonville for Growth

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BUBBA burger, the No. 1 selling branded retail burger in America, has opened two more Original BUBBA burger Grill restaurants in Jacksonville, Florida, as part of the expansion of the new restaurant chain. Billy Morris, president and CEO, made the announcement.

BUBBA burger Grill is now open in the Point Meadows Shopping Center on the northwest corner of Baymeadows and 9A at 10915 Baymeadows Rd. Another location is now open in the Normandy Village Shopping Center approximately 1/8 mile west of Cassat Avenue on Normandy Boulevard at 5149 Normandy Blvd.

These new locations join the BUBBA burger Grill open on the southwest corner of Beach and Hodges Boulevard.

Another BUBBA burger Grill location will open in the next several weeks in Fleming Island across from the Carmike Theaters and several other locations are in development in Jacksonville.

"There has been a tremendous amount of excitement and guest traffic associated with our first location at Beach and Hodges and we are excited about the opening of the two additional restaurants to serve our Jacksonville fans," Morris says.

Original BUBBA burger Grill is a fast casual restaurant chain featuring a menu centered around all varieties of the premium BUBBA burger – or BUBBAs – including the Original, Sweet Onion, Jalapeno, Big BUBBA (1/2 lb.), Reduced Fat, BUBBA Minis, All Natural, and Certified Angus Beef, as well as the new All Natural Turkey BUBBA burger.  

Guests of Original BUBBA burger Grill create their own unique BUBBA by selecting from a wide variety of options including their choice of BUBBA burger variety, buns, toppings, and cheeses. Additional menu options include a mini BUBBA dawg platter and BUBBA sides such as fresh cut fries, fried pickles, fried green beans, sweet potato fries, BUBBA chips, and BUBBA bacon dippers with Mallow Maple.

"The reception from our guests has been fantastic and many are sharing their experience through photos and social media to friends and family across the country," Morris says. "Our plan is to have a number of restaurants open in Jacksonville and then grow BUBBA burger Grill coast-to-coast."

The Original BUBBA burger Grill will expand across the country with traditional restaurant locations as well as food courts, airport locations, college campuses, and sporting venues.  

In addition to the continued growth of corporate-owned locations, the Original BUBBA burger Grill is also focused on nationwide growth with select business partners.

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