Bubbakoo’s Burritos recently ranked in Entrepreneur magazine’s Franchise 500. Recognized as an invaluable resource for potential franchisees, the Franchise 500 ranks Bubbakoo’s as No. 498 for its outstanding performance in areas including unit growth, financial strength and stability, and brand power. Further, the brand has ranked No. 9 in the Mexican restaurant category.
“It’s an absolute honor to make the Franchise 500,” Bubbakoo’s co-founder Paul Altero says. “There are quite a few options when it comes to fast casual dining; and since our founding we have been dedicated to serving exceptional food and service. The fact that Bubbakoo’s has been recognized by such a prestigious ranking because of these factors makes us extremely proud and excited for what’s to come.”
Bubbakoo’s Burritos offers the usual fast-casual burrito fare such as burritos, bowls, tacos, salad, nachos and quesadillas, but with 16 different protein options — including fried chicken, barbecue pork, Buffalo shrimp and grilled steak, as well as some more unusual flavors such as ghost pepper chicken and sriracha pork. Vegetarian options include a bean-cheese-guacamole combo and batter-fried jalapeños. And, originals such as The Chiwawa, a cheese-smothered, panko-crusted fried rice ball, keeps Bubbakoo’s faithfuls coming back.
Beyond the menu, Bubbakoo’s offers an environment like no other, with décor reflecting the eatery’s Shore roots, inviting guests to enjoy a host of regional beachside designs, and unmatched service standards that truly make the restaurants feel like home.
The key factors that go into the evaluation include costs and fees, size and growth, support, brand strength, and financial strength and stability. Each franchise is given a cumulative score based on an analysis of more than 150 data points, and the 500 franchises with the highest cumulative scores become the Franchise 500® in ranking order.
“As we celebrate 40 years of producing the Franchise 500, it’s a good opportunity to step back and look at how much has changed since that first ranking in 1980,” says Jason Feifer, editor in chief of Entrepreneur. “While the franchise business model has changed little, the strongest franchise brands are constantly evolving and innovating to keep up with changing trends and technology.”
Over its 40 years in existence, the Franchise 500 has become both a dominant competitive measure for franchisors and a primary research tool for potential franchisees. Bubbakoos’ position on the ranking is a testament to its strength as a franchise opportunity.