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The region’s 1,000th restaurant opening took place in Rio de Janeiro, Brazil, in June 2008 with franchisee Emilio Westermann. Westermann has a development agreement to open an additional 30 restaurants in Brazil over the next five years.
“The Latin America and Caribbean region’s strategy has always focused on delivering clear, tangible, and profitable results by providing our guests a superior dining experience over the competition,” says Armando Jacomino, president, Latin America & Caribbean, Burger King Corp. “Jointly, with our franchise and company restaurants, we are confident that we will continue to gain market leadership. We will grow our brand by offering quality products and exceptional service with increasing convenience as we pursue significant restaurant development opportunities throughout the region,” Jacomino adds.
Much of the Burger King brand’s recent restaurant expansion can also be attributed to new market entries in Colombia, Curaçao, Suriname, and Uruguay and the further development of existing markets such as Mexico, Brazil, and the Southern Cone.