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    Burger King Teams Up with DoorDash for Mystery Box Super Bowl Deal

  • Industry News January 25, 2019
    Burger King
    Burger King will debut its first Super Bowl commercial in 13 years at Super Bowl LIII.

    The Burger King brand is firing up the grill in preparation to debut a new commercial during the Super Bowl featuring America’s Favorite Burger, the Whopper. The brand is partnering with DoorDash to release a teaser launching on YouTube.com/BurgerKing today that includes the iconic BK King encouraging fans to get their Mystery Box available exclusively with DoorDash.

    The teaser film features the Burger King King as he prepares a set with direction from a director behind the camera. It ends with the King adjusting the mic, ready to announce what is yet to come during the Super Bowl.

    To get your own Mystery Box head to DoorDash.com or download the DoorDash app, enter promo code MYSTERYBOX on all orders of $10 or more from participating Burger King restaurants*. Then wait for your Mystery Box to arrive at the comfort of your home with instructions to follow—keep the content of the Mystery Box till game day. And DoorDash will also offer $0 Delivery Fees** when you order Burger King today through the day after the Big Game.

    “We haven’t had a commercial air during the Super Bowl in 13 years,” says Fernando Machado, Burger King global chief marketing officer.

    “This limited-edition Mystery Box creates a unique, engaging and innovative experience, and we are excited to launch it nationwide for our customers,” says Christopher Payne, DoorDash chief operating officer.

    Tune into the Super Bowl to watch the new 45 second commercial from Burger King restaurants on February 3, 2019. The Whopper sandwich is a 1/4 lb of savory flame-grilled beef topped with juicy tomatoes, fresh lettuce, creamy mayonnaise, ketchup, crunchy pickles, and sliced white onions on a soft sesame seed bun.

    *Valid through 02/04/19 or while supplies last when you order from participating BURGER KING® restaurants through the DoorDash app or website. $10 order minimum. Limit one per person. Fees, taxes and gratuity apply. See full terms and conditions at: doordash.com/mysterybox and dasherhelp.doordash.com/offer-terms-conditions. **Offer valid through 2/4. Valid only on orders with a minimum subtotal greater than $10. Other fees (including service fee), taxes, and gratuity still apply. See full terms and conditions at dasherhelp.doordash.com/offer-terms-conditions.

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.