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    Capriotti’s To Celebrate Birthday with $4 Bobbies

  • Industry News June 11, 2019

    Capriotti’s Sandwich Shop is celebrating its 43rd birthday by offering those with the Capriotti’s CAPAddicts Rewards app its “The Bobbie” sandwich for $4 on Thursday, June 13.

    Founded in 1976 in Delaware, Capriotti’s is famous for a variety of fan-favorite subs. This includes The Bobbie, the ‘Thanksgiving sandwich,’ the Capastrami, the Cole Turkey and the Cheesesteak. Fans of the sandwich shop can use the CAPAddicts Rewards app to receive one small Bobbie sandwich for only $4 on June 13. If fans are not already registered for the app, they have until June 12 to download.

    “Every year for Capriotti’s birthday, we love to celebrate both our fans who have remained loyal to us over the past 43 years, as well as our new fans who just discovered our amazing taste,” says Ashley Morris, CEO of Capriotti’s. “We are thrilled to be as strong as ever at 43, and continue to celebrate our classic recipes and quality ingredients, as well as fun twists and innovative sandwiches that keep these fans returning for more. We look forward to an even stronger 43 years ahead.”

    Since its 1976 founding in Delaware, Capriotti’s has continued to evolve. Most recently, the brand celebrated milestones and achievements including introducing a new smaller size sandwich in key markets, three new Cheesesteak varieties in key markets, a new location in Las Vegas Ballpark, as well as other new locations in California, Salt Lake City, and Las Vegas. Over the past year, Capriotti’s also debuted a newly updated store design, as well as the new CAPAddicts Rewards app.

    The $4 Bobbie promotion will be available at participating restaurants. Capriotti’s cold, grilled and vegetarian subs, cheese steaks, and salads are available at more than 100 locations across the United States.

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.