Industry News | June 21, 2010

Capriotti's Affirms New Jersey Presence

Capriotti’s’ Sandwich Shop is set to open a new location in Cherry Hill, New Jersey, on Haddonfield Road on June 21. After the success of the first New Jersey location in Pennsville, Cherry Hill residents will now be able to have access to Capriotti’s signature sandwich: The Bobbie (made with homemade turkey, cranberry sauce, stuffing and mayonnaise), which was recently named “The Greatest Sandwich in America” by an AOL reader poll.

Along with the Bobbie, a variety of sandwiches made with the freshest and highest-quality ingredients will be available at the new location. Menu selections such as the Capastrami (made with hot pastrami, melted Swiss cheese, Russian dressing, and coleslaw), the Slaw Be Joe (homemade roast beef, provolone cheese, Russian dressing, and coleslaw) and the Cram-Slam Club (a triple decker sandwich with homemade turkey, cranberry sauce, ham, and lettuce) are sure to become Cherry Hill residents’ new favorite options for lunch or a quick dinner. The homemade turkey and roast beef used in Capriotti’s sandwiches are oven-roasted in-store each night. Vegetarian options are also available.

“We are excited to expand our presence in New Jersey with the addition of a second store, as well as solidify our already strong business in the Philadelphia market,” says Ashley Morris, CEO of Capriotti’s. “We know that the people of Cherry Hill will embrace our delicious, fresh sandwiches, and that our fantastic cheesesteaks will become a favorite of even the most selective of Philly cheesesteak afficionados.”

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