Industry News | July 1, 2010

Capriotti's Seeks Out San Diego and Denver

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Capriotti’s Sandwich Shop announced today that it signed agreements for expansion into two new markets: San Diego and Denver. The San Diego deal comes on the heels of Capriotti’s early 2010 California debut in the Los Angeles area, while expansion into the Denver market marks Capriotti’s first foray into the state of Colorado. Both new franchisees are multi-unit deals helmed by experienced multi-unit hospitality veterans with significant experience in the fast-casual arena.

San Diego franchisees Mike Mona, Jr. and Mike Mona III, a father-son duo, are set to develop ten restaurants in the Southern and Central regions of San Diego County. Mona Jr. brings 25 years of experience in construction and project development, as well as success as a multi-unit hotel owner and operator. His years of knowledge gained in the hotel and construction industries are sure to augment his new venture as a multi-unit Capriotti’s franchisee.

“Capriotti’s is a symbol of excellence in the food service industry and my family is so pleased to have the opportunity to work with them on this new venture,” says Mike Mona Jr., San Diego franchisee. “Our goal is to introduce the San Diego area to the Capriotti’s brand and to keep customers coming back for more.”

Denver franchisee Lincoln Spoor plans to open 20 restaurants in the Denver area, specifically in Douglass, Weld, Adams, Denver, and Arapahoe counties over a five-year period. Spoor plans to have his first restaurant open by the end of 2010, and all 20 restaurants operational by the end of 2015.

“I am thrilled to open the first Capriotti’s in Colorado,” says Lincoln Spoor, a Denver Capriotti’s franchisee. “The Denver market is sure to love the whole Capriotti’s sandwich experience, and I look forward to expanding the company’s reach all the way to the Rocky Mountains.”

As part of his agreement, Spoor also has the right to seek locations within casinos on the Las Vegas Strip per a mutual agreement with Capriotti’s corporate offices, also located in Las Vegas. Spoor also serves as the Krispy Kreme area developer for Nevada, Utah, Idaho, Montana, and Wyoming.

“We are so pleased to start operations in San Diego and Denver, which are exciting new markets for our company,” says Ashley Morris, CEO of Capriotti’s. “We welcome our new franchisees with open arms and look forward to continuing to bring our premium, award winning sandwiches Capriotti’s is known for to people all over the United States.”

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