Industry News | November 24, 2015

Cheeseburger Bobby's Conjures Philly Flavors in LTO

image used with permission.

Cheeseburger Bobby’s has taken the best elements of the Philly cheesesteak, one of America’s favorite sandwiches, and added some of its own to create something special: the Philly Burger. It’s available for a limited time only until January 15 at all 10 Cheeseburger Bobby’s locations.

The Philly Burger features Cheeseburger Bobby’s traditional seasoned pure Angus beef burger, topped with sautéed green peppers and onions found on the Philly cheesesteak. Queso cheese also tops the burger between a challah bun. Both Cheeseburger Bobby’s fresh-cut fries and battered onion rings complement the Philly Burger nicely. The burger is so celebrated by Cheeseburger Bobby’s guests, that the restaurant chain brings it back to the menu every year.

“Our take on the sandwich is extremely popular with all the flavors coming together for an amazingly delicious experience,” says Bobby Stoll, cofounder of Cheeseburger Bobby’s. “I’ve been to Philadelphia many times and enjoyed the Philly cheesesteak sandwich where it originated. It’s one of my favorites, but I knew we could build upon it to create a truly unique version with the best ingredients Cheeseburger Bobby’s has to offer.”

Instead of frozen yogurt or ice cream, Cheeseburger Bobby’s offers frozen custard because its dense creaminess best complements the restaurant’s high-quality burgers, including the Philly Burger.

The Build Your Own Burger Bar allows guests to make their fresh, never-frozen burger how they want, with endless toppings choices that are constantly kept stocked.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.


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