Chicken Salad Chick announced that it will be targeting the state of Virginia for franchise growth. Chicken Salad Chick aims to bring six new locations, through strategic franchise partnerships, to the state over the next two years.
Currently, Chicken Salad Chick has two locations open in the greater Richmond area of Virginia. Building on this success, Chicken Salad Chick kicks off this new development push with three locations slated to open in 2021, starting with a late April opening in Christiansburg at 2575 Market St. NE, and two other openings set for late summer and fall in Hampton and Roanoke. By March of 2023, Chicken Salad Chick plans to have eight Virginia locations.
Behind the Hampton development is franchisee Melissa Holt, who grew up in Virginia and brings with her five years of experience with in-store restaurant operations and internal franchise system management in the restaurant industry. Situated in the heart of the Hampton’s shopping and entertainment district at the Peninsula Town Center, the new restaurant, located at 2850 Kilgore Avenue, is slated to open in early Q3. This will mark Holt’s first Chicken Salad Chick opening, with a second location slated in the greater Williamsburg area in 2022. With the support of her family, Holt is eager to build her franchise empire and bring the great flavor of Chicken Salad Chick to the community.
“Chicken Salad Chick is a brand that values quality in its menu, customer service, and operations. Making the decision to start my entrepreneurial path with Chicken Salad Chick felt natural and seamless when I looked at what I valued in a brand,” Holt says. “I’m eager to help continue expanding the brand’s success throughout Virginia.”
With an open real estate landscape and vast opportunity for market growth, company executives are seeking franchise partners to expand across the state in target development markets including Blacksburg, Cave Spring, Lynchburg, Williamsburg, and Richmond.
“The state of Virginia exudes promising growth for Chicken Salad Chick. Having a massive presence throughout the south eastern region, Virginia is a natural progression to expand our national footprint,” says Scott Deviney, CEO of Chicken Salad Chick. “We’re more than humbled to welcome Melissa to our franchise family, and know that she will serve the community from the heart.”
Chicken Salad Chick is seeking qualified single and multi-unit franchisees with an entrepreneurial spirit and experience in the restaurant, business or a relevant industry. With more than 180 restaurants currently open across 17 states, the brand’s investment opportunity and multiple revenue streams have quickly gained attention among local families and aspiring entrepreneurs.