This week, Chipotle is reminding its fans that small gestures go a long way. The brand is spicing up lunch orders this Friday by delivering mini TABASCO Sauce bottles in up to 140 digital orders per restaurant. Chipotle is also inviting its followers to tag a friend on select Instagram posts to nominate them for a chance to win one of 100 free entrée codes given out daily. Winners will be chosen at random and DM’d by Chipotle’s Instagram account.

Chipotle’s burrito giveaway for friends is part of the brand’s larger “Chipotle Together” movement, which encourages social interaction and connection during these unprecedented times. All fans can enjoy free delivery on any order $10 or more via the Chipotle app and through April 30.

Fast Casual, Marketing & Promotions, News, Chipotle