Industry News | November 8, 2016

Chronic Tacos Plans to Grow 50 Percent in 2017

With new locations from the west coast to the east coast, Chronic Tacos is becoming a household name. Through the success of third generation recipes and its California roots, the brand has created a legacy of authenticity. In 2016, the California inspired Mexican grill store count grew by 50 percent and anticipates growing by the same margin in 2017.

“This growth came as a direct result of combining dedication to our roots, our guests’ appreciation for authentic food and the lifestyle we embody,” says Michael Mohammed, CEO and president of Chronic Tacos. “In Southern California, Chronic Tacos has a loyal following and we are excited to bring these same unique elements everywhere we go.” 

Following the 2016 announcement of The Year of the Taco, Chronic Tacos heard the constant drumbeat of demand for quality fast casual food. Customers can now anticipate The Taco Life nationwide and closer to home. 2016 will see openings in:

Palmdale, California

Tustin, California

San Marcos, California

Burbank, California

Rowland Heights, California

Clovis, California

Oceanside, California

Orange Beach, Alabama

Salt Lake City, Utah

Chapel Hill, North Carolina

Avon, Colorado

Las Vegas, Nevada

Phoenix, Arizona

Tacoma, Washington

The momentum continues into 2017 with further debuts in:

Pacific Beach, California

Barstow, California

Hillcrest, California

Bell Gardens, California

Sacramento, California

Herndon, California

Alberta, Canada

Birmingham, Alabama

Fort Collins, Colorado

Wake Forest, North Carolina

Raleigh, North Carolina

Fort Meyers, Florida

Tampa Bay, Florida

Spokane, Washington

Chronic Tacos anticipates additional development beyond the brick and mortar. The brand has unveiled its Nothing to Hide campaign featuring major shifts toward sustainability and clean eating. Each restaurant location will now include all natural proteins, non-GMO tortillas, eco-friendly paper products.  In addition the company has implemented a supply chain with full traceability on all ingredients.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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