Chuck E. Cheese to Launch a Host of Immersive Experiences with 4 Seasons of Fun

    Industry News | February 25, 2021
    Chuck E. Cheese exterior storefront.
    wikimedia commons/Eteixido
    The 4 Seasons of Fun begins March 1 with a Spring-tastic Celebration, a two-month long event packed with exclusive deals.

    Chuck E. Cheese is launching 4 Seasons of Fun, featuring immersive experiences designed to delight kids and families during key times of the year at locations across the country. The fun kicks off on March 1 with a Spring-tastic Celebration, a two-month long event packed with exclusive deals—including a prize package inspired by the all-new TOM & JERRY movie and delightful treats and themed entertainment made to enjoy in-store, at-home and online.

    “At Chuck E. Cheese, each season brings a fresh opportunity for families to gather for fun,” says CEO of CEC Entertainment, David McKillips. “Over the last year, we’ve helped families find new ways to celebrate each day. That’s why we’re rolling out our 4 Seasons of Fun in 2021, to encourage special moments all year long. We’re kicking things off with a Spring-tastic Celebration and have pulled out all the stops to bring families exciting new memories, from exclusive treats like our Unicorn Churros to instant-win games and weekday deals on both pizza and play. This newly imagined event will be followed by our Summer of Fun, Halloween Boo-tacular and Winter Winner-Land events, so families can join unique celebrations all year round.”

    Springtime Sweeps Across Chuck E. Cheese

    Spring-tastic magic is in full bloom at Chuck E. Cheese venues across the country as locations are bursting with vibrant colors and the fresh flavors of Unicorn Cotton Candy, Rainbow Lollipops and more! Plus, Ronnie the Unicorn is making his springtime appearance, joining Chuck E. and his friends in new in-store and online content!

    Daily Deals on Food and Games

    For a limited time, Chuck E. Cheese is offering daily deals on food and games, with special offers available for dine-in and carryout:

    • Spring Family Fun Pack – Two (2) large one-topping pizzas and one (1) spring dessert, plus a goody bag, activity sheet and a 250 e-ticket voucher starting at $34.99. This daily deal is available for delivery or carryout only. Price may vary. See location for details.
    • Spring FunBreak Bundle – One (1) large one-topping pizza, two (2) soft drinks, two (2) thirty-minute play cards and choice of a spring dessert starting at $39.99. This daily deal is available in-store only. Price may vary. See location for details.
    • Guests can also enjoy exclusive weekday deals when they visit their favorite Chuck E. Cheese in store and mention these special offers upon ordering:
      • More Ticket Monday: Get up to 500 bonus e-tickets with the purchase of a food and drink combo.
      • All You Can Play Wednesday: Get one hour of All You Can Play for just $14.99.
      • Pizza & Play Friday: Spend $25 on games and get one (1) large cheese pizza for only $5.


    Tasty Treats to Sweeten Your Day

    Four magical desserts make the Spring-tastic Celebration even sweeter:

    • Unicorn Churros – Thanks to Ronnie the Unicorn, these colorful churros are dusted with cherry, sour apple and blue raspberry sugar and are sure to brighten your day.
    • Rainbow Lollipops – These swirly sweets come in a variety colors and are good enough to share. That’s why they’re sold in a 3-pack, so you don’t have to!
    • Unicorn Cotton Candy – Our multi-colored cotton candy comes in a jumbo size only, so the whole family can enjoy.
    • Rainbow Ice Dippin’ Dots – Available in-store only, this melt in your mouth treat is bursting with five fruity flavors.


    New Entertainment to Relieve Spring Fever

    To put a spring in your step, join Chuck E. Cheese for the new Spring-tastic Celebration Show, hosted by his friends Helen Henny and Bella the Bunny, with a special appearance from Ronnie the Unicorn.  Meet Chuck E. on the dancefloor and get ready to get down with the new Spring Break Breakdance, occurring in-stores every hour on the :30. This safe and easy new dance can also be found online so families can get their groove on at home, too.

    The new Spring-tastic Celebration Show features family-friendly pop music and new music videos and sketches from Chuck E. and his friend, which can also be enjoyed online during Afternoon Fun Breaks, along with new family-friendly activities and content throughout the event. 

    In addition to new online offerings, Chuck E. Cheese is celebrating the release of the first full-length TOM & JERRY feature. Warner Bros. Pictures and Warner Animation Group’s live-action/animation family film is in theaters and streaming exclusively on HBO Max* February 26. Our exciting sweepstakes promotion begins on opening day, February 26, and runs thru March 27. Fans can enter online at for a chance to win the Ultimate Spring Play Package, including a kids’ skateboard and action camera, a TOM & JERRY-themed gift bundle and a day of play at Chuck E. Cheese.

    Unique Moments to Celebrate All Year

    The Spring-tastic Celebration will be followed by three additional key moments for fun, including Summer of Fun, Halloween Boo-tacular and Winter Winner-Land events. Chuck E. Cheese will share more about menu innovations, unique prizes and opportunities for safe, family fun related to these seasonal experiences throughout the year.

    News and information presented in this release has not been corroborated by WTWH Media LLC.