Americans are expected to eat 1.25 billion chicken wings during the 2016 Super Bowl, according to the National Chicken Council, and this season, guests can look to Church’s Chicken to feed the need. The international quick-service restaurant chain, known for its hand-battered-from-scratch fried chicken and signature honey-butter biscuits, announced it is teaming up with fellow guest favorite, Texas Pete, to add bone-in wings to its menu for a limited time. Beginning January 18, guests can indulge in “The Wings That Bite Back,” Church’s juicy, marinated, bone-in chicken wings, fried up golden brown and seasoned with an extra kick of spicy Texas Pete.
“Wings are one of America’s favorite ways to enjoy fried chicken,” says Jennifer Chasteen, senior director of brand and product strategy at Church’s. “We’re proud to once again team with Texas Pete to bring our guests a best-in-class spicy, bone-in wing.”
Last fall, the two brands collaborated on a popular spicy, boneless chicken Tender Strips recipe. Following the strong response to that flavor profile, Church’s is looking to bring the spicy, kicked-up taste of Texas Pete to the beloved chicken wing.
“We’re expecting the Texas Pete Wings to be a big win for our guests, and we’re looking forward to being part of football celebrations across the country this season,” Chasteen says.
Available January 18 through February 7, while supplies last, guests will be able to choose a five-piece meal, complete with fries and a honey-butter biscuit. Or, for those looking to feed the team, a 20-piece Texas Pete Family Wings meal is also available. Texas Pete is a registered trademark of T.W. Garner Food Company.
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