Industry News | September 17, 2015

CiCi's Saves 80 Percent with Jobaline Mobile Recruitment

image used with permission.

Read More About

Jobaline announced that CiCi's Pizza, the leading kid-friendly quick-service restaurant corporation, reports faster hiring of its workforce while experiencing 80 percent savings in recruitment costs and man-hours thanks to Jobaline's mobile recruitment solution.

CiCi's Pizza invented the Unlimited Pizza Buffet concept, driven by a belief in making life more flavorful by empowering guests to find the flavors they love. At nearly 450 restaurants strong in 32 states, Entrepreneur recognized CiCi's on its Franchise 500 list in 2015.

With CiCi's generating nearly 10,000 jobs across their 450 franchises and owned and operated restaurants, CiCi's devoted a significant amount of time and money to recruitment and training because of the constant hiring cycle associated with the fast-food sector. By relying heavily on job boards and paper-based applications in their stores, they struggled with finding applicants close to their locations that were qualified to do the job. CiCi's needed a solution to address these problems and support the company's overall business strategy and strong expansion plans.

"The job applicants are also our customers, hence it is very important for us to offer them a pleasant job application experience, in the device of their choice and totally free of advertising or solicitations," says Brian Cassidy, vice president of operations at CiCi's Pizza. "Both our customer base and our employee base are mobile first. Thus, having a mobile recruitment solution that completely automates the prescreening process is critical. It has allowed our area managers to focus on qualified candidates who live nearby.”

The U.S. Bureau of Labor Statistics reports over 25 million positions open in the hospitality, retail, and staffing sectors and the forecast is bullish in terms of new jobs creation. "With attrition rates that range from 44 percent to 75 percent in the sector, we're looking at close to 14 million hires and over 200 million job applications processed per year," says Luis Salazar, CEO of Jobaline. "Leading companies like CiCi's Pizza can save millions of dollars and invest in their strategic, long-term expansion plans if they implement the right mobile job application experience and automated prescreening."

Using Jobaline, CiCi's automated its entire prescreening process, which allows Area Managers to focus more of their time on business objectives. CiCi's corporate team defined their competency model—a set of pre-screening questions and scoring criteria—and made it available to its area managers overseeing nearly 50 corporate locations. Area Managers simply select from the list of approved questions and in less than two minutes, they are able to post a job. With one click, that job is distributed across 100-plus reputable job boards. Area managers now access pre-screened applicants, listen to recorded responses from automated phone interviews, and invite best matches to in-person interviews. Since working with Jobaline, CiCi's has saved 80 percent in recruitment costs.

Whether a candidate walks in to one of the locations or searches for a job online using a mobile phone or a PC, Jobaline automates candidate prescreening, including verification of contact information. As many as 62 percent of the job seekers have completed their applications on a mobile device.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

Add new comment