Industry News | November 11, 2015

Coffee Bean & Tea Leaf Mix Sugar and Spice in Holiday LTOs

image used with permission.

From now through Monday, December 28, 2015, The Coffee Bean & Tea Leaf—Southern California’s iconic specialty coffee and tea retailer for over 50 years—combines sugar and spice for a lineup of new and returning holiday beverages. Debuting a new Cookie Butter flavor, these Lattes and Ice Blended drinks combine premium espresso, brown sugar, and gingerbread, topped with a sprinkle of cinnamon sugar.

“This holiday season, we are excited to bring a new flavorful favorite to coffee lovers,” says Adam Tabachnikoff, senior vice president for global brand strategy.  “The rich taste of Cookie Butter combined with exquisite spices makes it a perfect accompaniment to our premium espresso.”

The Coffee Bean & Tea Leaf will also bring back traditional holiday favorites including the Winter Dream Tea Lattes, Peppermint Mocha Lattes, and Ice Blended drinks, Peppermint Hot Chocolate, and Red Velvet Hot Cocoa.

The Coffee Bean & Tea Leaf will continue its decade-long holiday tradition of raising money for The Help Group, a nonprofit serving children, adolescents, and young people with special needs, throughout the holiday season by donating $1 of proceeds from the purchase of Holiday Blend Coffee or Winter Dream Tea in participating locations in the California market. Participating locations in the Arizona market will run a similar program benefitting St. Mary’s Food Bank Alliance. Beginning Friday, November 27 to Monday, December 28, customers can “Deck the Walls” and decorate local store locations with personalized holiday decals by donating $1 to The Help Group or St. Mary’s Food Bank Alliance.  

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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