As Costa Vida Fresh Mexican Grill continues to gain popularity across regions of the United States, the Mexican grill is responding to increased demand in Nevada with plans to expand its footprint in the greater Reno area. The new Costa Vida location will be the second opening in the Reno area by owner Gary Moore, and the first Costa Vida in Sparks.

Opening the doors on November 10 in Sparks, the local owners will be introducing Costa Vida’s made-from-scratch and gluten-friendly menu inspired by the cuisine and flavors of coastal Mexico. To celebrate the opening, Moore invites the local community to the new restaurant at 2955 N McCarren Road, Suite 101 for a celebration. Kicking off at 11:00 a.m., the restaurant will be awarding the first 200 people in line with free food.

“We’re excited to introduce the Sparks area to the fresh bold flavors of our menu. With unique food pairings and flavor profiles, Costa Vida is unlike any of the Mexican food options in the area,” says Moore, owner of the Costa Vida in Reno at 4965 South Virginia St. and now Sparks. “We’ve recognized the need for quality, better-for-you Mexican cuisine in the area and invite the local community to escape to Costa Vida to enjoy that freshly prepared, authentic Mexican cuisine that they’ve been craving.” 

Denise Lee Yohn: QSR's Marketing Guru, Growth, News, Costa Vida Fresh Mexican Grill