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    Cousins Partners With Vince Lombardi Cancer Foundation

  • Industry News June 15, 2015

    In honor of the coach Vince Lombardi’s birthday, on June 11, Cousins Subs donated more than 500 free lunches to the Vince Lombardi Cancer Foundation (VLCF). The Foundation distributed the lunches to cancer patients, their families, and caregivers at all Aurora Cancer Care Centers, which include 13 Vince Lombardi Cancer Clinics throughout eastern Wisconsin.  

    Cousins Subs Make It Better Day kicked off a larger partnership between Cousins Subs and the Vince Lombardi Cancer Foundation. Cousins has selected the Foundation as part of its first-ever month of giving promotion. Throughout the month of September, a percentage of combo meal proceeds from all Wisconsin-based Cousins Subs locations will benefit the charity. The Cousins Subs Make It Better Foundation, a nonprofit charitable organization dedicated to funding local organizations that address health and wellness, hunger, and youth education, will also contribute to the cause with a total donation of $50,000 going to VLCF.  

    “As an organization that raises funds to beat cancer, we see many of our friends, neighbors and colleagues battling this tough disease,” says Erin Hareng, executive director of the Vince Lombardi Cancer Foundation. “Cousins Subs offer to help make their day a little less stressful is heartwarming.”

    The Vince Lombardi Cancer Foundation has a more than 30-year relationship with Aurora Cancer Care with a shared commitment to providing exceptional local cancer care. There are 22 Aurora Cancer Care Centers, which include 13 Vince Lombardi Cancer Clinics. Each is dedicated to providing superior treatment close-to-home. Donations by the Vince Lombardi Cancer Foundation enhance Aurora Cancer Care programs and support locally led, patient-centered cancer research. 

    “The work of the Vince Lombardi Cancer Foundation has been monumental in the effort to fight cancer,” says Christine Specht, president and CEO of Cousins Subs. “As a Wisconsin-based company that is deeply invested in the communities we serve, we feel it is our responsibility to provide support to those experiencing hardship. By distributing lunches at the Vince Lombardi Cancer Clinics, we hope to create smiles and a better day for those impacted.” 


    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.