Industry News | November 14, 2008

CRA to Donate Book Proceeds

Bookmark/Search this post
Email this story Email this story
Printer-friendly versionPrinter-friendly version

Read More About

“Four Star Restaurant Marketing Cookbook—Recipes for Restaurateurs,” written by Linda Duke will be offered on the California Restaurant Association's (CRA) online bookstore. The group will donate a percentage of the proceeds to the California Restaurant Association Educational Foundation (CRAEF). CRA members can purchase the book for $89 and nonmembers $99 online under products and training section.

"Recipes for Restaurateurs" provides restaurant owners and operators, chefs and culinary students a 300-page resource of proven marketing tactics in an easy to read recipe format. "Recipes for Restaurateurs" is a restaurant-marketing cookbook which provides the author’s real restaurant case studies and more than 250 photos throughout the cookbook illustrating concepts and results.