Industry News | March 29, 2016

Culver's Brings Back Fan Favorite Colby Jack Pub Burger

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Excitement around the return of Culver's bestselling LTO, a heralded fan favorite, has guests buzzing. The Colby Jack Pub Burger, one of three specialty Pub Burgers Culver's has created, is back in restaurants for a limited time only: March 28 through June 5, or while supplies last.

"Our Pub Burger lineup offers a wide variety of flavors, and the Colby Jack was an LTO that really caught our guests' attention," says David Stidham, vice president of marketing at Culver's. "Each time it cycles through the restaurants, an increasingly larger fan base becomes more vocal about their wish to have it return. It's our number one selling limited-time offer."

It all begins with fresh, never frozen Midwest beef. This flavor experience is enhanced by Wisconsin Colby Jack cheese, crispy onion strings, and four-peppercorn mayo with a touch of A.1 Sauce—all served on a lightly buttered Supper Club Bun.

The Colby Jack Pub Burger capitalizes on its unique combination of premium ingredients and bold flavors to appeal to consumers looking for something new to try or for those coming back for a beloved favorite.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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