Industry News | April 24, 2017

Dairy Queen Unveils Guardians of the Galaxy Blizzard

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Dairy Queen and Marvel have teamed up to celebrate the summer release of Guardians of the Galaxy 2 with an all new Blizzard treat and exclusive fan challenge.

DQ’s new Guardians Awesome Mix Blizzard Treat is created with Guardians in mind. It combines brownie and cookies to create “Brookie” pieces that mix with caramel, choco chunks, and DQ vanilla soft-serve to make a Fan favorite summer flavor.

To celebrate the new Marvel blockbuster, beginning April 26 at 1 p.m., fans can claim one of 1,000 exclusive mixtapes inspired by the movie at MissionMixtape.com. This journey offers Fans all over the universe an exclusive mixtape with one catch— they must search the galaxy for a cassette player to unlock their “out of this world” reward. Rewards range from DQ gift cards to limited edition, cast-signed movie posters.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.