Industry News | November 3, 2016

Del Taco Introduces Platos Into New Menu

Del Taco
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Del Taco Restaurants, Inc. announced the chain-wide launch of Platos, its new premium menu offering of individually plated meals designed to satisfy guests’ Mexican Night cravings. Complete with an entrée, two sides, and chips and salsa, the quality and presentation of Platos is on par with that of a sit-down restaurant and served at the everyday value and convenience Del Taco is known for. With a place on the menu alongside the brand’s Mexican and American favorites, Del Taco introduced Platos to provide guests with a high quality complete meal option that’s not only quick and affordable, but also deliciously filling and available at any time of day.

“We are excited about Platos because it adds an additional layer of variety and convenience for our guests who are looking to get their ‘Mexican Night’ fix without having to spend too much time or money on a quality meal,” says John Cappasola, executive vice president and chief brand officer of Del Taco. “A fast and delicious dinner-worthy experience that’s meant to be savored with a fork and knife, Platos is a more elevated meal compared to what today’s consumers have come to expect from a drive-thru. Whether picking up a family dinner on the way home or dining in the restaurant with friends, Platos is yet another Del Taco menu option to fit any occasion, budget or appetite.”

Each Plato includes a choice of a main entrée with a side of fresca lime rice and slow-cooked pinto beans topped with freshly-grated cheddar cheese and served alongside house made chips and salsa casera. Loaded with fresh, quality ingredients and prepared-to-order in the working kitchen of every Del Taco restaurant, guests have the choice of four Platos entrée options, including the two new Wet Burritos:

Chicken Verde Wet Burrito—packed with slow-cooked pinto beans made from scratch, marinated and grilled chicken, tangy green sauce and spicy jack cheese wrapped in a warm flour tortilla then topped with tangy green sauce, spicy jack cheese and hand-sliced fresh avocado ($6.49)

Carne Asada Wet Burrito—stuffed with slow-cooked pinto beans made from scratch, marinated and grilled carne asada steak, zesty red sauce and freshly grated cheddar cheese wrapped in a warm flour tortilla then topped with zesty red sauce, freshly grated cheddar cheese and hand-sliced fresh avocado ($7.49)

2 Beer Battered Fish Tacos—wild-caught Alaska Pollock fillet in a crispy beer batter topped with crunchy cabbage, savory secret sauce and handmade pico de gallo wrapped in two warm corn tortillas and served with a fresh-cut lime wedge ($6.49)

2 Street Tacos—choice of freshly grilled marinated chicken ($6.49) or freshly grilled carne asada steak topped with roasted chile salsa, diced onions, fresh cilantro and hand-sliced avocado wrapped in two warm corn tortillas ($7.49)

All entrees are also available à la carte. Guests can add a small drink to any Plato for only $1 and substitute black beans for pinto beans at no additional charge.

Cappasola says, “Platos is yet another extension of our brand promise to provide our guests with the best of both worlds, from quality and value to fresh prep and convenience. The Platos platform hits all the marks for us and we’re confident guests will find them to be a reliable, go-to Mexican meal that satisfies on so many levels.”

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.