Dickey’s Launches Black and White Tribute Cup to Celebrate 80 Years

    Industry News | March 2, 2021

    Dickey’s Barbecue Pit is continuing to celebrate 80 years of serving Legit. Texas. Barbecue. with the launch of its limited-edition Black and White Tribute Cup featuring historic throwback images.

    From March 1-April 30, guests can visit any Dickey’s location and collect the limited-edition cup. A portion of the proceeds from each cup sold will be donated to The Dickey Foundation, which provides financial opportunities, safety equipment and overall support for first responders. To date, The Dickey Foundation has donated over $200,000 to local first responders.

    “Dickey’s is a family-owned American success story, which is part of what makes this cup so special,” says Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. “These cups show family quotes and highlights of events that helped make Dickey’s what it is today. We couldn’t be more excited to launch these nostalgic cups as we continue to raise funds for those who serve and protect our communities.”

    Prior to the launch of the Black and White Tribute Cup, Dickey’s transformed its iconic Big Yellow Cup into the Golden 80th Anniversary Big Yellow Cup Edition. Dickey’s will continue to release four more commemorative, limited-edition cups totaling six throughout the year to celebrate its 80th anniversary. All of the limited-edition cups will support The Dickey Foundation.

    News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.