Industry News | August 27, 2008

Dickey's Launches Online Ordering

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Dickey’s is adding online ordering to its existing Fishbowl e-mail marketing program and will be offering the new convenience to its customers in the coming months. Suzanne Irish, director of marketing for Dickey’s Barbecue Pit says, “We are excited to expand our relationship with Fishbowl in pursuing online ordering. By adding online ordering to our existing Fishbowl e-mail program, our Big Yellow Cup Club, we are streamlining our digital marketing strategy. After a pilot run in a few key stores, we will evaluate rolling it out nationally in the coming months.”

Fishbowl’s online ordering solution powered by orderTalk offers a host of ordering options, including delivery or pickup, multiple menus, flexible delivery times, multiple payment methods and advanced ordering options, plus easy integration into most POS systems. In addition, Fishbowl Online Ordering is integrated into Fishbowl’s e-mail marketing platform to deliver an easy-to-use and seamless marketing and ordering capability to Fishbowl clients.

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