Industry News | March 4, 2013

Domino’s Promotes Fire Safety this Spring

Domino’s Pizza is honoring the tradition of spring cleaning, along with its friends at the National Fire Protection Association (NFPA), by reminding customers what they can do in the home to stay fire safe, especially from electrical fires. In participating markets across the country, Domino’s will utilize its pizza boxes to deliver fire safety tips throughout the month of March.

“Spring has arrived, and with spring cleaning comes a timely reminder to take steps to keep your home safe from the threat of fire,” says Chris Brandon, Domino’s Pizza spokesperson. “Domino’s delivers about 1 million pizzas each day – so we reach a lot of people in their homes, where fire safety begins. We are excited to work with NFPA to use our network of delivery experts to make homes across the country a little bit safer.”
According to NFPA, roughly two-thirds of home fire deaths happen in homes with no smoke alarms or no working smoke alarms. When smoke alarms fail to operate it is usually because batteries are missing, disconnected, or dead.
Domino’s is reminding customers that a great time to change the batteries in their smoke alarms is when daylight saving time begins in March. As part of the spring campaign, customers who order from participating Domino’s Pizza stores may be surprised when their delivery arrives aboard a fire engine. If all the smoke alarms in the home are working, the pizza is free. If a smoke alarm is not working, the firefighters will replace the batteries or smoke alarm and leave the home with a fully functioning fire safety device.
“On average, seven people die in U.S. home fires per day,” says Lorraine Carli, NFPA’s vice president of communications. “Installing and maintaining smoke alarms is extremely important because they save lives, and we are thrilled to work with Domino’s to remind homeowners to ensure theirs are working properly. Taking steps to avoid fire safety hazards in the home is also important, like replacing damaged or loose electrical cords and being sure to plug each electrical appliance directly into a wall outlet.”
Stay safe and energized with these tips from the National Fire Protection Association:
·         Install smoke alarms on every level of the home, inside each bedroom, and outside each sleeping area. Test them monthly.
·         Make sure major appliances are plugged directly into a wall outlet.
·         Replace or repair damaged or loose electrical cords.
·         Use light bulbs that match the recommended wattage on the fixture, and respect the maximum wattage sticker on the bulb.
·         Call an electrician or your landlord if you have problems with:
o   Blowing fuses, tripping circuit breakers, flickering, or dimming lights.
o   A tingling feeling or burning/rubbery smell from an electrical appliance.
o   Discolored, warm or sparking wall outlets.
·         Circuit interrupters are circuit breakers that shut off electricity when dangerous conditions occur.
o   Consider installing arc fault circuit interrupters (AFCIs) in your home and ground fault circuit interrupters (GFCIs) in bathrooms, kitchens, garages, basements and outdoor receptacles.
o   Test AFCIs and GFCIs once a month to make sure they are working properly.


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