Domino's Pizza is announcing yet another new digital ordering platform, just in time for college basketball’s final games. Customers can now order via their Samsung Smart TV. This innovation is a part of Domino's AnyWare, a new suite of technology that gives customers the ability to place an order in more ways and on more devices than ever before.
This marks the first time that Domino’s ordering is available on any Smart TV. To utilize this new ordering feature, customers must have a Pizza Profile with a saved Easy Order or recent order, and a 2013 or newer Samsung Smart TV.
Customers can also use the Domino’s Tracker to track the status of their order, from the moment it is placed to when it goes out on delivery or is ready for carryout.
“Basketball fans are going to be glued to their TVs, and now they don’t have to miss a minute of the big game to order a delicious game day meal,” says Kevin Vasconi, Domino’s chief information officer. “Customers can place and track their order, all while still watching the game on their Samsung Smart TV.”
As the four basketball teams compete for a spot in the championship game, Domino’s anticipates it will sell more than 1.7 million pizzas during the semifinals and championship game nights combined – enough to give 25 pizzas to each person walking into the stadium at the final games in Indianapolis.
Ordering on Samsung Smart TV joins Domino’s list of AnyWare ordering options: Pebble and Android Wear smartwatch apps, Ford SYNC AppLink system, and voice ordering with Dom.