Earl of Sandwich, a fast-casual restaurant franchise co-founded by a direct descendant of the actual Earl of Sandwich, is now open in downtown San Diego.
Located at 690 1st Ave, the restaurant is owned and operated by San Diego local, Alan Nguyen. He has experience in restaurant management and was ready to bring something new to San Diego. After searching through various sandwich-related options, he knew Earl of Sandwich was just what downtown needed.
“It’s an honor to bring the first Earl of Sandwich to San Diego,” Nguyen says. “When I began looking for a new opportunity, I wanted a brand with a focus on quality, and Earl of Sandwich has incredible ingredients while letting guests create their perfect sandwich. The brand has a strong following in Southern California, and I’m excited for new and old patrons to have an Earl of Sandwich right around the corner.”
The Earl of Sandwich concept revolves around the story of John Montagu, the 4th Earl of Sandwich. He was a British nobleman and avid gambler who, not wanting to leave the card table to eat, asked for a serving of roast beef to be placed between two slices of bread so he could eat with his hands. Thus, the sandwich was born in 1762. Some 242 years later, Lord John Montagu, the 11th Earl of Sandwich and direct descendant of the inventor of the sandwich, partnered with Robert Earl, founder and CEO of Planet Hollywood, to reclaim and reinvent the greatest of all quick food.
At the heart of the Earl of Sandwich menu is an assortment of signature hot sandwiches made by hand and made to order using the best quality ingredients and served on warm artisan bread. Signature sandwiches include the Full Montagu, which builds roast beef, turkey, swiss, and cheddar, plus the Original 1762, with roast beef, cheddar, and horseradish for a take on classic British Sunday roasts.
The restaurant also offers freshly tossed green salads, hand-crafted wraps, freshly baked desserts and a variety of grab and go options.
“I am thrilled that Earl of Sandwich is coming to the San Diego community,” says Robert Earl. “We are excited to continue to grow our presence in California and to bring the same delicious gourmet sandwiches, salads and wraps to new customers. We are confident it will become the go-to place to dine, carry out, or for any catering needs.”