In celebration of National Bagel Day, Einstein Bros. Bagels is offering a weeklong free bagel deal with shmear with purchase for all Shmear Society members. Existing members and anyone who signs up for the Shmear Society loyalty club at can enjoy free breakfast every day between February 9 and February 13 at participating locations.

As bagels have the power to bring people together and turn the dull into fun, Einstein Bros. Bagels is honoring National Bagel Day by encouraging consumers to channel their inner bagel hero and visit to download a coupon redeemable for a $10 Baker’s Dozen Box. The bulk offering comes complete with an assortment of 13 freshly baked bagels and two tubs of premium, whipped shmear to brighten the mornings of colleagues, family and friends everywhere.

“Because one day is not sufficient to celebrate the love our fans have for Einstein Bros. fresh-baked bagels, we are turning our favorite holiday, National Bagel Day, into a five-day bagel extravaganza,” says Kerry Coyne, Einstein Bros. Bagels SVP of Marketing, Product and R&D. “We are offering two great daily deals between February 9 and 13 so our fans can enjoy a free breakfast on us each day and spread the joy of bagels.”

Einstein Bros. Bagels is famous for serving a variety of bagels baked fresh with simple ingredients in store every day, including traditional offerings like Plain, Everything, Blueberry and Sesame Seed, as well as popular gourmet bagel favorites including Apple Cinnamon, Green Chile and Cheesy Hash Brown. Einstein Bros. Bagels also offers specialty breakfast and lunch sandwiches, premium coffee, and high-quality whipped shmears to delight the palate and start the day off right.

Marketing & Promotions, News, Einstein Bros. Bagels