Farmer Boys, a Southern California-based fast casual, is celebrating Women’s History Month throughout March by changing their name to “Farmer Girls” and giving their popular Bacon Boy burger a fresh new name: “Bacon Girl.” In honor of International Women’s Day on Sunday, March 8, participating Farmer Girls locations will offer $1 off the burger from 2 to 5 p.m., as well as donate $1 from every Bacon Girl sold to Catalyst, a global nonprofit on a mission to build workplaces that work for women.
“Women’s History Month and International Women’s Day are all about celebrating the contributions of women to society, and because we have more than 1,600 female staff members who help run our business and make our guests happy each day, we wanted to honor them with the Farmer Girls brand,” says Karen Eadon, president and chief operations officer for Farmer Girls. “While our concept was started by five brothers, our team is supported by all genders and we wanted to use Women’s History Month to recognize that and express our gratitude.”
Farmer Girls is a women-led company with Karen Eadon, restaurant industry veteran and President since 2015, at the helm. The company has more than 30 women on their corporate team, with more than 290 female managers and employees working at Farmer Girls’ more than 90 restaurants in California and Nevada. Additionally, more than 27 percent of franchisees are female.
The Farmer Girls name change will be visible at 75 restaurants across California and Nevada, with a new logo proudly displayed through front door decals and reflected on the menu via the Bacon Girl burger.