Fazoli’s announced an agreement with the TA Restaurant Group, a division of TravelCenters of America LLC (TravelCenters), operator of the TA and Petro Stopping Centers travel center brands, to bring its restaurants to highway travelers across the country. The Lexington, Kentucky–based company has finalized a deal to open four new locations in Connecticut, Oklahoma, Texas, and Michigan TA and Petro locations over the next year.
“Our mission at Fazoli’s is to serve America premium quality Italian food, fast, fresh and friendly. I can’t think of a better opportunity to do this than on America’s highways with a company like TravelCenters, which is known for meeting the needs of today’s travelers,” says Carl Howard, president and chief executive of Fazoli’s.”
The first of the four restaurants will debut late this summer in Milldale, Connecticut, followed by two more opening early fall at TA and Petro locations in Oklahoma City, Oklahoma, and San Antonio, Texas. The fourth is slated for early 2018 in Monroe, Michigan.
“At TravelCenters, we focus on providing our customers with the variety they crave for while traveling the interstate. Fazoli’s provides us with a quality Italian cuisine offer that both interstate travelers and local residents will find themselves coming back for,” says John Ponczoch, senior vice president of TA and the leader of the TA Restaurant Group.
This agreement is the latest in a series of business moves and continuing brand refresh efforts for Fazoli’s that has contributed to now 16 consecutive quarters of same-store sales growth. Most recently, the company announced the complete removal of all artificial sweeteners, flavors, preservatives, and colors from its food menu. Fazoli's supply chain is currently 80 percent free of all artificial ingredients, and is on schedule to be completely clean by June 19.
Building on this success, Fazoli's will begin remodeling select locations with a new, contemporary look and feel to create a better customer experience for its guests. Several locations are scheduled to be remodeled through this summer and will feature textured white brick and other natural materials, as well as Wi-Fi bars and communal dining tables.
As a testament to its achievements, Fazoli's franchisees are experiencing nearly three times the industry average growth rate with new franchised restaurants continually setting new system-wide records. With nearly 220 restaurants in 25 states, Fazoli's is currently seeking single- and multi-unit operators to join its growing, successful franchise network and is targeting new markets across the U.S. Most recently, the brand launched a multi-unit franchise development incentive program available through June 30. New franchisees that sign a new multi-unit agreement for three or more locations will receive reduced franchise and royalty fees for the first two years of operations. A reduced franchise fee is also available for new multi-unit agreements for three or more nontraditional units, including college campuses, airports, and casinos.
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