Industry News | December 2, 2014

First Customers at Houston La Madeleine to Get Free Bread

Residents, neighboring businesses, and guests of Tanglewood Court, the highly touted residential and entertainment mixed-use community in the Galleria area of west Houston, will soon welcome the arrival of la Madeleine Country French Café. Opening at the corner of San Felipe and Fountainview Drive, la Madeleine offers a fast-casual dining experience complete with its signature French-inspired recipes.

To celebrate the new café, la Madeleine is sharing its joie de vivre (joy of life) with Tanglewood residents and the surrounding communities through an opening event unlike any other before it in the area. La Madeleine’s Rompre le Pain, or breaking bread, rewards the first 50 guests in line at 6:30 a.m. on December 4 with a weekly supply of the brand’s fresh baked breads for a year. The café will present each of the first 50 guests certificates to redeem their rewards during a 12-month period.

“There is a lot of positive buzz in the community about the new Tanglewood café. Rompre le Pain honors our cherished French bakery tradition by inviting guests to break bread as we celebrate each and every opening,” says John Cahill, chief operating officer at la Madeleine. “The first batch of our fresh-baked breads will be coming out of the oven as our Rompre le Pain participants are filing through the doors. We are preparing to welcome an excited crowd of guests on the first day right as we open.”

The bakery-café, which is open for breakfast, lunch, and dinner, features more than 75 made-from-scratch menu items prepared using classic French techniques, including the brand’s signature Tomato Basil Soupe, Caesar Salade, Country French Breakfast, Croque Monsieur, and Chicken la Madeleine. The café also features an open display bakery where guests can see pastry chefs creating la Madeleine’s signature viennoiseries and pâtisseries.

Encouraging all to take a momentary break and unwind without the rush of the day in their way, the new Tanglewood café is la Madeleine’s 19th location in the Greater Houston area. The design reflects the brand’s new layout and décor, which unites comfort with a country French atmosphere. Wood floors, hearth fireplaces, rustic beams, and a lighter color palette all accentuate the brand’s updated look and feel, creating an inviting atmosphere to enjoy a meal with family, friends, and colleagues.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.

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