Freshii announced the appointment of Maggie Martensen as chief financial officer. Ingrained with both financial and restaurant expertise, Martensen is the former controller of Così Inc., a public national fast-casual restaurant company with 143 restaurants system-wide.
During her tenure at Cosi, Martensen was responsible for all financial reporting and accounting functions, including all SEC reporting. She was a key player of the senior leadership team and has strong knowledge of franchise operations, strategic planning, and process implementations.
“We are thrilled to have Maggie join our team at this critical stage in our growth. Her industry experience is superior and passion for our brand is exciting. The selection of Maggie for this critical role reinforces our confidence in the Freshii brand. Maggie’s contributions will support and fuel our strategy of dual growth of both franchise and company-owned restaurants,” says Matthew Corrin, Freshii founder and CEO.
Prior to joining Così, Martensen developed her financial expertise through a diverse background including roles at Near North National Group, a national insurance brokerage and risk management firm, where she was director of finance and director of financial reporting and as controller for La Strada Inc., a restaurant company in Chicago, which operated several restaurant concepts, including fine dining, casual dining, and banquet facilities.
“Freshii is an exciting and dynamic brand which I believe will be become an iconic image for fresh food and healthy dining options. I am delighted to join the Freshii team and look forward to having my expertise and background help to further develop this dynamic concept,” says Martensen.