Industry News | November 24, 2008

Free Dr Pepper

Based on tremendous consumer response, Dr Pepper is extending its offer for a free Dr Pepper until 6 PM (EST) on Monday, November 24. The company promised free soda coupons on its Web site if rock band Guns N Roses released its album Chinese Democracy, which was ten years in the making, before the end of the year.

"People are passionate about Dr Pepper," says Tony Jacobs, vice president of marketing for Dr Pepper. "The response has been greater than anticipated and we want to do everything we can to ensure Dr Pepper fans get their free coupon. As a result, we've extended the offer, increased our server capacity and added a toll-free number, 1-888-DRPEPPER, for consumers to call to request their Dr Pepper."


1. Go to or call 1-888-DRPEPPER (1-888-377-3773)

2. Register your information online or by phone to receive a coupon for one free 20-oz. Dr Pepper.

3. When your coupon arrives, redeem it wherever Dr Pepper is sold.

4. Drink your Dr Pepper slowly to experience all 23 flavors. Dr's orders.

Allow 4-6 weeks for coupon to arrive. Coupons will expire on Feb. 28, 2009. Limit one coupon per person. Full terms and conditions available at

* Guitarists Slash and Buckethead are not eligible for free soda

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