Captain D's announced that Chris Kuehn has joined the company as chief marketing officer. Kuehn brings 30 years of industry experience leading the marketing activities of several national food service brands and specializes in strategic growth plans that drive innovation and increase sales. In his new role, Kuehn will be responsible for developing and implementing Captain D's marketing strategies to further drive brand awareness and support the company's ongoing expansion throughout the country.
"Throughout his distinguished career, Chris has established a proven track record of success and achieved exceptional growth results for the various restaurant brands he's worked with," says Phil Greifeld, chief executive officer and president of Captain D's. "After many years of compounding success, Captain D's has emerged as a leader in the fast casual segment, and we know there's still unlimited potential for the brand's future. We're thrilled to welcome Chris to the team at such a pivotal moment in our company history, and have no doubt that his extensive experience will be a tremendous asset as we gear up for our 50th year of business."
Before joining Captain D's, Kuehn served as the chief marketing officer at Golden Corral for 10 years, where he was responsible for conceptualizing and leading the short- and long-term growth strategies for the brand. During his tenure, he developed innovative marketing strategies that resulted in significant brand and volume growth for their system. A foodservice industry veteran, Kuehn previously held leadership positions in marketing and operations at Arby's and Pizza Hut.
"The driving forces behind the impressive success Captain D's has achieved over the past several years are its unique and highly differentiated brand position in the marketplace that is supported by an engaged and growing Franchisee base and superb Sr. Leadership team. I am privileged to be joining the D's system and look forward to contributing to the accelerated growth of this iconic American brand," says Kuehn.