The "year of green" continues for the Arizona-based, Grabbagreen as they stick to their promise in leading the charge of making fast food healthy in 2015 as they make a new announcement for their franchise growth. The nutritious restaurant concept that meets the speed and convenience of traditional fast food has signed an agreement with Deerfield Hospitality Group LLC to open four new restaurants in the Nashville Metro area over the course of the next two years.
"We are excited to add Nashville as a key growth market for Grabbagreen as we continue our expansion through the East," says Kim Cramton, vice president of operations and franchise development. "David and Toby Graves of Deerfield Hospitality Group bring many years of business experience and stand behind our vision of leading the charge in making fast-food healthy."
The pipeline of committed franchise stores since Grabbagreen's franchise announcement in late April now contains more than 16 franchise deals signed and more than 150 development agreements that are slated to open over the next several years in Arizona, Texas, California, North Carolina, South Carolina, Colorado, and Tennessee.
Founded in 2013, Grabbagreen is the first fast food concept of its kind serving organic food items, antibiotic and hormone-free beef, poultry, whole food, fresh juice, and smoothies in the country. "We are eager to take advantage of the growing global appetite for Grabbagreen's offerings and can't express how excited we are that so many others are embracing the vision of Grabbagreen," says Keely Newman, cofounder and CEO. "Grabbagreen's value resonates with consumers looking for a quick meal that is much healthier than normal fast food and less expensive than a fine dining option. In addition this option comes to choosing high-quality food at reasonable prices, quick service, gluten-free, whole fruits, and vegetables and select organic items."
Each and every menu item at Grabbagreen is prepared fresh, made-to-order, and provide a delicious experience for customers and a variety of flavors to meet dietary needs. Grabbagreen offers a full selection of grain and green-based bowls with fresh hormone-free and antibiotic-free proteins provided by local farms, fresh-pressed juice, handcrafted smoothies, and acai bowls, breakfast, and healthy kid-friendly items.
"Our passion at Grabbagreen is all about changing the way people on the go are able to eat," Newman says. "Unlike other fast food restaurants just entering the 'gluten-free' game by offering one or two new menu items for guests or fruit packs for children, we are shouting from the rooftop that every single item on our menu at Grabbagreen is preservative-free, naturally gluten-free, GMO free and semi-organic."